About Krystyna
With a wealth of experience working alongside startups and (SMEs) providing various products and services in the UK and France, I bring a versatile skill set to the table. I have successfully contributed to growth by leveraging my expertise in event management, business development, market research, and sales strategy. Multilingual and adept at forging connections with international clients.
One of my strengths lies in developing compelling sales pitch presentations that effectively communicate the value proposition of a business or product. Through research and analysis, I craft presentations that resonate with stakeholders, investors, and potential clients, ultimately driving business growth and success.
Whether it's refining marketing strategies, identifying key opportunities, representing clients at trade shows, or enhancing customer engagement, I am always seeking innovative solutions to drive business success.
Beyond my professional accomplishments, I am driven by a deep-rooted passion for the environment. I firmly believe that businesses have a crucial role to play in creating a more sustainable future, and I am dedicated to integrating environmental considerations into my work.
English
Native or bilingual
Polish
Fluent
French
Fluent
Remote only
Primarily works remotely
Experience
- Allume EnergyBusiness Development ConsultantREAL ESTATESeptember 2022 - May 2023 (9 months)EuropeAllume Energy is an Australian company making the world's only hardware for connecting apartments to solar PV, the SolShare. For the first time providing people in apartments access to renewable energy and bill savings, often to whom it matters most. Delivering an energy solution that's both good for people and the planet.- Researched a new market segment for the technology in the United Kingdom.- Business Development- Marketing plan of key events, and organised exhibition stand at industry trade shows.- Development of sales presentations and support tools.- Managed the set-up of French entity.
- KAMI ShrimpsBusiness plan for a French entity of the Korean start-upAGRICULTUREDecember 2021 - June 2022 (6 months)Nice, FranceA Korean start up cultivating sustainable high quality, organic shrimps using "on land" biomimicry technology. KAMI were interested in understanding the market potential in France and Europe.- Market research: questionnaires with industry professionals, strategic analysis of competitors, audit of internal capabilities and market demand.- Mapping of the legal and regulatory aspects of creating a farming business in France- Construction of an economic model to simulate financial forecast & profits- Business Plan won a prize in Monaco
- InalveGrowth ManagerBIOTECHDecember 2018 - June 2022 (3 years and 6 months)Nice, FranceInalve is a start-up, founded in 2016 developing innovative bio-technologies in the cultivation of microalgae (a unicellular organism) and their transformation into high value ingredients for formulators of animal feed and health, a €25 billion market.The first go to market was supplying European aquaculture hatcheries with fresh microalgae, a market worth €75million.- Worked alongside the CEO/Founders to define the commercial strategy.- Generated qualified sales leads (80 +), resulting in Inalve’s first commercial customer.- Carried out market research and viability studies of 7 key markets to identify and target prospective clients.- Internal audits to assess the company's capabilities versus the market demands.- Developed the company’s 1-3 year sales plan for fresh microalgae in Europe.- Managed the marketing and communication budgets and activities.- Led the rebranding and design of Inalve’s website, marketing materials and media assets (video formats) resulting in quadrupling the companies social media followers on multiple platforms.- Sourced and organised attendance at relevant exhibitions and conferences to expand andstrengthen Inalve’s industry network, prospect for new clients and representing the organisation at over fifteen events.- Organised the inauguration of the pilot farm, presented by Renaud MUSELIER, President of Region Sud and Christian ESTROSI, President of Nice Metropolis.
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Education
- Global MBAEDHEC Business School (Nice, France)2018Electives: Sustainable Development & Leadership. Developed a deeper understanding of business and marketing principles.
- Bachelor of Science PsychologyThe University of Birmingham (UK)2009Bachelor of Science (BSc), Psychology