About Heidi
GTM Engineer (Duo) · AI Automation with Claude
I build systems that make your go-to-market engine run itself (EN & FR), with a senior AI engineer as my partner.
I bring 8 years of business and sales experience and own strategy: customer journey, funnel diagnosis, prioritising automations that pay off fastest. My partner ships the systems.
What we automate:
- Inbound & outbound pipelines. Campaigns, lead enrichment, scoring, qualification, personalised first-touch using Claude.
- Context-aware AI chatbots & support triage. Agents that read the conversation, knowledge base and CRM before replying.
- RevOps handoffs with audit trails, dashboards and observability.
- Agentic pipelines. Multi-step Claude agents that browse, extract, summarise, write and act across your stack.
- Custom internal tools. Dashboards, forecasting models, lightweight CRMs when off-the-shelf doesn't fit.
Recent deliveries:
- AI support team for a marketplace. Three Claude agents read the WhatsApp thread, knowledge base and customer record before replying. Founder teaches agents from real conversations; docs versioned with rollback.
- Self-feeding SEO engine. Pulls GSC weekly, finds CTR-vs-position gaps, cron-driven writer drafts articles 3x/week. Search demand becomes published content while the founder sleeps.
- Forecasting dashboard replacing a CEO's fragile spreadsheet. Auto seasonality, day-of-week weighting, daily cache. Weekly forecasts the team trusts.
Stack: Claude API, Python, Node, Next.js, Firebase, Vercel, n8n, Make. Integrate with HubSpot, Salesforce, Intercom, Notion, Slack, WhatsApp, Stripe, GSC.
Audit, two-week agent, or full GTM build — production-ready work with a GTM operator's eye.
Let's make your growth engine run while you sleep.
English
Native or bilingual
French
Fluent
Can work on-site
France (up to 50km)
Experience
- L'Oréal SA - L'Oréal FranceConsultant GEOOctober 2025 - Today (9 months)Strategic GEO OrchestrationUnify strategy, processes, content, people, and technology into a single LLM-visibility framework.Technical GEO integrationCollaborate with your tech teams to ensure your sites, schemas, and CMS outputs are fully LLM-readableStrategic partner ecosystemIdentify and activate high-authority 3rd-party websites that feed AI models.Agency validationAudit existing agencies to ensure they truly deliver AI-era performance, not old SEO practices.AI visibility PerformanceTrack and report LLM citations, mentions, and model behavior across platforms.Content GEO training & enablementTeach internal teams + agencies to write articles that are:100% optimized for LLM visibilityBalanced for robots + humansAlways aligned with the brand voiceAutomationLeverage automation to accelerate content production without sacrificing authority or brand control.
- ProovStationPart-time Chief Marketing OfficerNovember 2023 - Today (2 years and 8 months)Rédaction site web, stratégie, proposition de valeur, ICP, présentations de vente, contenu, gestion et opérations
- GojobContent StrategistNovember 2023 - Today (2 years and 8 months)Rédaction site web, stratégie, messaging, proposition de valeur, ICP, présentations de vente, contenu, gestion et opérations
Reviews
Recommendations
ME
BB
+3
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Education
- Bachelor of Strategic CommunicationUniveristy of Central Oklahoma2015
- Master de Commerce en MarketingHorizons University, Paris2018