Diane Desvergnes

Helping brands leverage their CRM and thrive with their Email Marketing and content strategies. CRM strategies and email/SMS conception (campaigns and automations) Content strategies with brand identity and digital content Copywriting and content creation Website creation/editing: #shopify, #wix, #elementor

Helping brands leverage their CRM and thrive with their Email Marketing strategies. Worked with the CRM agency Evergreen Media. Define content and promotional strategies with the brand. Coordinate campaign development including editorial calendar, design briefs, asset requirements and production, and scheduling. Define and implement strategic and automated flows, pop ups, banners... with A/B tests. Compile post-campaign results to report marketing performances and provide insights Analyse the market response and advise against short and long term goals. Worked on 18 different accounts. Used Klaviyo and Shopify.

Région de Cairns, Queensland, Australie

Defined a Marketing plan and content strategy Reporting, data collection and analysis, multi-channel marketing Social media management: Facebook, Instagram, YouTube SEO: keyword optimisation, blog writing Website management: renewal, design and integrations EDMs and E-commerce automation management Paid online advertising management: Meta Ads management and Google Ads agency supervision Graphic design briefing Print media campaigns coordination Initiated influencer marketing Optimised affiliate marketing strategy