David Esseryk

Serve as a shared chief digital & marketing officer for several companies, including EXKI, Mondrian Hotel, Vinexpo, Cible Paris, Develop new services and products and manage marketing transformation for EXKI restaurant, including new positioning, offer, and design concept. One of my key tasks was to direct digital transformation for VinExpo, such as new CRM, new ERP, and web site improvement. I am assigned with the task of overseeing hotels openings 4 & 5* international brands and define operator choice, operational opening, and digital & distribution strategy. I support new Coliving actor by leading distribution/system strategy. My accomplishments within this role are following:  Analyzed and fulfilled customer needs as well as identified development opportunities.  Enhanced productivity and efficiency, while spearheading digital and marketing transformation.  Improved process and performance by creating disruptive programs and motivating digital teams.  Increased organizational growth by devising and executing digital strategy and associated roadmap.

Within this job role, I facilitated 600 hotels by overseeing digital & marketing strategy. I was responsible for directing five departments, including Marketing, E commerce, digital, distribution, and guest relations; loyalty program, while serving as COMEX member. It is worth mentioning that I designed and managed digital distribution strategy in conjunction with all operational business partners. A section of my key contribution include:  Maximized operational efficiency as well as turnover by 35%.  Ensured seamless workflow, while leading team of 40 people.  Accomplished full digital transformation by executing proven expertise.  Redesigned loyalty program, created brand, and redefined brand architecture.  Optimized revenue by implementing revenue management strategy and renovating e-commerce sites.

During my time over here, I supported Accor hotels brands to generate guest preference / revenue and improve operational efficiency by leading digital innovation strategy. It was me who developed next-generation self-service solutions, team-member facing self-service technology, and mobile application. Also, I aligned numerous stakeholders for eliciting, assessing, communicating, and validating requirements to change business processes, policies, and information systems. My achievements are as follows:  Streamlined operations and processes by overseeing team of 15 people.  Evaluated client business needs, identified problems, and suggested corrective solutions.  Launched Mobile APP / IP TV Systems and partnered with major technology brand; Samsung, Microsoft, and Apple.