About Amandine
I help product organizations turn user insight into strategic advantage.
With 10+ years of experience, I partner with Product and Business leaders to define research strategy, shape early product direction, and influence roadmap decisions through evidence-based insights.
My work goes beyond conducting studies — I structure research ecosystems that drive clarity, alignment, and confident decision-making.
What I bring:
- Definition and leadership of UX research strategy
- Early-stage product discovery partnership
- Influence on roadmap prioritization through user evidence
- Cross-functional alignment across Product, Design, and Engineering
- Mentorship of researchers and elevation of research standards
- Executive-ready synthesis and strategic storytelling
Expertise across:
- Qualitative and quantitative research at scale
- Discovery framing and hypothesis definition
- Workshop facilitation for strategic alignment
- Training and evangelization in UX and Cognitive Sciences
I specialize in connecting human behavior insights with business impact.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- SanofiLead Customer Experience Researcher - Leading Research for AI & Data ProductsMEDICALJune 2024 - Today (2 years)Paris, France- Define and drive research strategy across AI and Data products.- Partner with Product Owners at discovery stage to shape roadmap direction- Lead end-to-end qualitative studies- Translate user insights into strategic product decisions- Influence roadmap prioritization through data-backed recommendations- Mentor junior researchers and support research best practices- Collaborate cross-functionally with Design, Product, and Engineering
- Decathlon DigitalLead Customer Experience ResearcherE-COMMERCEApril 2023 - June 2024 (1 year and 2 months)Lille, France- Led and coordinated a multidisciplinary team (2 researchers, 2 product designers) to deliver high-impact research initiatives.- Defined research prioritization frameworks, ensuring efforts supported key strategic programs and growth areas.- Mentored and developed research talent, strengthening methodological rigor and elevating the quality and influence of insights.- Directed Voice of Customer (VoC) strategy and analysis, translating large-scale feedback into actionable recommendations that informed product and experience decisions.
- JellysmackSenior User Experience Researcher - Sole ResearcherTECHJune 2022 - May 2023 (11 months)Paris, France- Established the UX Research practice at Jellysmack, shaping discovery strategy and embedding research into product development workflows.- Drove organization-wide adoption of user insight, influencing cross-functional decision-making.- Scaled research literacy by training non-research teams, empowering Customer Success Managers to collect high-quality user feedback.
Reviews
Vincent
Vincent Vandenbussche
Reviewed on 25/06/2024
Amandine did an outstanding job. Her expertise in user research and UX, smooth communication, and professionalism made the entire process seamless and highly satisfactory.
Recommendations
JM
FU
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Education
- Doctor of PhilosophyUniversité Paris Sud (Paris XI)2016PhD, Neurosciences
- Master degree of cognitives neuroscience and psychologyUniversité de Strasbourg2013Master degree of cognitives neuroscience and psychology
Certifications
- Nielson Norman Group UX certificateNielson Norman group2024