Yoni Elbaz

Leading growth strategy and digital modernization for a family business. Strategic Growth: Delivered +1.3M€ ARR (+160% growth) from 2017-2023, achieving 5.1% CAGR vs 2.48% market CAGR, managing relationships with C Level executives in France's Top 500 companies. Tech Stack Modernized: GTM (clay) and automation tools (n8n). Complex Deal Closing: Managed end-to-end tender processes (RFQs) navigating 3-9 month sales cycles, securing high-value contracts.

Scaled outbound processes and optimized key account management. Outbound Performance: Executed cold calling & email campaigns achieving 24.2% reply rate vs 8.5% average through personalized outreach to decision makers. Account Management: Maintained direct communication with C-Level executives, focusing on upsell and cross-sell opportunities within key accounts. Process Optimization: Built structured CRM workflows (Pipedrive) and data hygiene practices to improve forecast accuracy without external support.

Built foundational sales pipeline from scratch. Brand Repositioning: Led initial company rebranding to align with new market strategy and strengthen market position. High-Volume Prospecting: Built pipeline from zero through cold calling and email campaigns, engaging decision-makers in target accounts. CRM Launch: Introduced and set up the company's first CRM system (Pipedrive) to track leads, opportunities, and sales activity.