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Thirumalai Nambi Gnana Desikan

Marketing Consultant

Moves to Paris, Lyon, Nantes

  • 48.8546
  • 2.3477
Propose a project The project will only begin when you accept Thirumalai Nambi's quote.
Propose a project The project will only begin when you accept Thirumalai Nambi's quote.

Location and geographical scope

Location
Paris, France
Can work in your office at
  • Paris and 50km around
  • Lyon and 20km around
  • Nantes and 20km around

Preferences

Project length
  • Between 1-3 months
  • ≥ 6 months
Business sector
  • Banking & Insurance
  • Small Retail
  • Consulting & Auditing
  • Software Publisher
  • E-commerce
+7 autres

Verifications

Languages

Categories

Skills (16)

Thirumalai Nambi in a few words

Enthusiastic Marketing professional with 3+ years of experience. From developing copy and producing targeted campaigns to creating dynamic marketing programs and utilizing social media channels to maximize brand exposure, my expertise can be leveraged to enable successful marketing automation & communications strategies and help businesses to achieve their unique goals. I excel at implementing forward-thinking initiatives and concepts to create trusted relationships and sustained revenue growth.

Experience

Apollon Community

Social Networks

Growth Marketer

Paris, France

April 2021 - July 2021

- Performed professional Market research in order to identify the target market, market conditions, customer behavior & industry trends.
- Identified the entire user funnel, creating separate behavioral paths meant to drive the user acquisition.
- Lead marketing operations, campaign strategy, and optimization for Customer Growth programs and initiatives.
- Build and ran Apollon's Direct’s customer acquisition channels - key channels include Email, SEM & PPC, and SEO (+content marketing).

TATA Consultancy Services

Consulting & Auditing

Analyst

Chennai, Inde

July 2015 - September 2017

Utilized Google Analytics to track visitor flow and interaction through the client website and provided analysis & actionable insights regarding the marketing KPI's and developed A/B testing strategies to increase the site traffic. Utilized SEO and content management techniques to drive targeted traffic and increased the first page targeted keywords by over 100% thus increasing the app downloads and decreasing PPC cost. Formulated 'data-driven' recommendations to optimize the marketing strategy and manage cross-functional collaboration with clients, IT teams, and stakeholders. Developed the marketing automation infrastructure, implementing best practices, including guidelines for emails, landing pages, campaigns, etc. Developed and executed multiple Inbound Marketing strategies which have resulted in 80% growth by integrating the data from various channels.

Startup Sesame

Consulting & Auditing

Program Manager

Paris, France

August 2018 - January 2019

Researched and developed a new strategic profile to help the company become a market-driven organization that resulted in a 15% increase in new business opportunities. Contributed to developing the content and rich media for the weekly article and created the annual reports that will influence the future of innovation in
Europe. Managed the building, scheduling, and sequencing of email marketing using Hubspot and analyzed the results to optimize the marketing strategy. Contributed to the overall KPI tracking and analysis of the company to assess internal process improvements. Assisted in the design of postevent reports and white papers. Spearheaded lead generation, qualification, and nurturing through Hubspot and developing comprehensive marketing automation campaigns, generating up to $25K in additional revenue.

Asilimia

Banking & Insurance

Digital Marketing Specialist

Paris, France

March 2020 - Today

6 Malt project(s)

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    Education

    Certifications