Sylvie Mouchon

Steering the strategic and operational transformation of a portfolio of digital, arts & creation schools, with topline and bottomline impacts. Organizational restructuring, P&L management, HR management, growth marketing, innovation, development of group synergies, and alignment of business models.

• Team Management: embarking the teams towards a new vision

◦ Renewing governance and organizing an 8-people Comex team with a priority in operational excellence and growth

◦ Creating a cross-functional extended leadership team to accelerate transformation execution, implementing new processes and monitoring kpis, hiring new competencies & upskilling talents.

• Restructuring:

◦ Reduced workforce from 600 to 250, creating a leaner and more efficient organization, and competitive pricing

◦ Operating in a highly unionized environment – Handling the crisis, avoiding strikes, production stoppages, and client losses

• Business Growth:

◦ Partnerships: Developed strategic partnerships with our key clients on their omnichannel communication campaigns

◦ Commercial Offers: Enhanced offers to win tenders and new clients, aggressive pitching strategy in RFPs with a 30% concretization rate

• CSR, DE&I: Consolidating CSR strategy and delivering action plan with KPIs after 2 years of crisis

Designing and implementing a global omnichannel customer experience for flagship brands across both mature and high-growth markets. Achievements:

• Developing innovative digital solutions (VR, AR) to enhance consumer engagement at key touchpoints. Strengthened customer engagement and accelerated adoption of digital and in-store innovations.

• Leading M&A and post-merger integration of Activisu (in-store measurement & demo tools): due diligence, acquisition, and integration, enhancing the group's omnichannel offering.

• Building strategic partnerships with major retail chains and e-commerce players, delivering turnkey solutions (store concepts, training, education).