About Sylvain
👨🏻💻 BRAND CONSULTANT [Brand Strategy | Marketing | Communication]
🗂 MOTIVATING PROJECT MANAGER [Define, direct and manage project development from start (strategy) to finish (delivery)
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COMMUNICATION & MARKETING CAPABILITIES
Understand & Challenge briefings with problem-solving skills
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PROJECT MANAGEMENT: Pilot resources, budget & timings / multitasks skills & priorities management
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INTERNATIONAL TEAM LEADER: Federate and motivate international talents around one common objective with creative, strong and agile interpersonal skills, ensuring cultural and individual respect.
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💪🏼 With 15 years of experience combining branding agencies (The Good Company/Design, SGK-Brandimage, Interbrand, Anthem WW) and major corporations (Accor, CMA CGM), I've been able to gain a holistic understanding of the different issues facing brands (strategy, creation, activation and communication).
Throughout my professional life, I've been lucky enough to work with a wide variety of complementary brands:
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▲ FROM 🍽 consumer brands (Migros, Savencia, Kellogg's, Nestlé, Heineken, Ÿnsect...),
▽ TO ✨ luxury brands (LVMH),
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▲ FROM 🌍 brands that are in 4 corners of the world (Accor Group, CMA CGM),
▽ TO 🛒 those around the corner (Monoprix, Auchan,...),
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▲ FROM 🚗 the brands that move our lives (the Renault Nissan Mitsubishi Alliance and Groupe Renault brands),
▽ TO ✊🏼 brands that move the lines (La Ligue Contre Le Cancer, Citéo, France Travail - Pôle emploi, Libraries without borders, Imanis, Kodiko)
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All these experiences have enabled me to put to good use my ability to work as part of a team in dynamic, multicultural environments.
Above and beyond my professional skills, I'm keen to sincerely express my jovial, dynamic, unifying, respectful and empathetic personality.
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- SYLVAIN BOISJOTBRANDING & COMMUNICATION CONSULTANT / ARTDIRECTORSeptember 2020 - Today (5 years and 8 months)Paris, France
ACCOUNTS :
- CHARITY : Bibliothèques Sans Frontières, Imanis, Kodiko
- SMALL & MEDIUM COMPANIES : Imprimerie Sensey, Uni-graphic (ex Uniic Nord), ONIVO, Fiat Lux TSE, Paris Dancesport (+ Cergy Dans' + Union Sportive de Maisons Laffitte), ONIVO, JN Guillaume Conseils
- GLOBAL GROUPS : CMA CGM, Accor
- AGENCIES : The Good Company / The Good Design
- THE GOOD COMPANYBRANDING CONSULTANT & ACCOUNT DIRECTORDIGITAL AND ITJune 2023 - March 2024 (9 months)Paris, FranceGLOBAL DESIGN & ADVERTISING AGENCY: Brand Strategy, Brand Creation, Brand Identity, Corporate, Digital and CommunicationACCOUNTS: MONOPRIX / LVMH / PÔLE EMPLOI - FRANCE TRAVAIL / ŸNSECT / AUTOSPHERE / CNP / MACIF
- CMA CGMPROJECT MANAGERTRANSPORTATIONJuly 2022 - September 2023 (1 year and 3 months)Paris, FranceIn charge of the creation, development and implementation of a Medialibrary within the Group.
- Internal and external resources management (solution provider, internal team,...)
- Inventory of the data, extraction and indexing
- Creation and implementation of the front office
- Creation and development of learning path and tutorials.
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Education
- Bac ESLycée Gabriel Voisin2004
- MASTER OF SCIENCEIÉSEG SCHOOL OF MANAGEMENT2009______ Member of the "Conférence des Grandes Ecoles", Master degree, AACSB & EQUIS Accredited. ______ MAJOR IN MARKETING Strongly interested in Branding, Communication & Operational marketing. ______ FINAL THESIS VALIDATED WITH HONOURS « Brand extension evaluation» related to the new Nespresso chocolates collection. 130 pages written based on literature review, questionnaires, analyses and recommendations (achieving a 20% for average penetration rate). ______ ACTIVITIES & CHARITY Chairman of " SAFE Road Security " (2006/2007), Chairman of “IESEG PROMOTION (2005/2006) Manager of the IESEG Cafeteria (2006/2007) Repeatedly elected head boy in the middle education.Activités et associations : Chairman of " SAFE Road Security " (2006/2007) Chairman of “IESEG PROMOTION (2005/2006), Manager of the IESEG Cafeteria (2006/2007), Repeatedly elected head boy in the middle education.