About Sutanya
English
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French
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Experience
- FreelanceUX CopywritSenior Freelance Copywriter & Content StrategisNovember 2021 - Today (4 years and 8 months)Paris, France
- Develop brand voice and content strategy across digital platforms for global luxury and lifestyle houses, driving a 25% increase in social engagement.
- Partner directly with creative directors, strategists, and senior stakeholders to translate brand positioning into content that performs across markets.
- Lead market and competitor analysis to inform content and campaign strategy.
- Dinner for OneFounder & Host | Dinner for One (Podcast, Memoir & Brand Platform)February 2018 - Today (8 years and 5 months)
- Founded and scaled an independent media brand from a solo podcast into a multi-channel platform spanning audio, a traditionally published memoir
- (HarperCollins imprint), a 500+ subscriber newsletter, and an in-person supper club series— growing total audience reach 300% over two years.
- Own the brand end-to-end: editorial direction, scriptwriting, production, audience development, and cross-channel promotion, sustaining a 95% average episode completion rate.
- Secured earned media coverage in The New York Times, BBC, The Guardian, The Wall Street Journal, and Condé Nast Traveler, among others, without a PR agency.
- Extended the brand into live experience and hospitality: touring supper club dinners, ticketed pop-ups, and menu collaboration with restaurant partners.
- Air France / Air France-KLMSenior Copywriter & Digital Content ManagerJanuary 2019 - March 2020 (1 year and 2 months)Paris, France
- Led content strategy for the Flying Blue loyalty program across CRM, web, social, and internal channels, using performance data to drive a 15% uplift in email open rates and improved landing page conversion.
- Served as lead editor and content owner across the platform, maintaining quality and consistency at scale.
- Collaborated cross-functionally with HR, UX, and product teams, translating stakeholder needs into content requirements.
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Education
- Masters of Arts - CommunicationUniversity of Hartford2010
- Bachelor of Arts - International Studies, French + Art HistoryUniversity of Hartford2007