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Sofia FilippovaSF

Sofia Filippova

Marketing Specialist

€350/day
Marseille 1er Arrondissement, FR
3-7 years

Average response time: 1 hour

About Sofia

My background is in sales, tech b2b, marketing, business development and psychology. I love creating "wow" - experiences for customers.

My experience is in working both with big tech firms and trendy startups, which means that I know how to set up the best marketing strategies to make a business of any size grow.

I can:
- Help you with your general marketing strategy
- Create your Google Ads strategy
- Set up email marketing
- Take care of your social media (especially LinkedIn)
- Connect your marketing to your sales strategy
- Lead your branding project for your logo and / or website
- Manage your customer story project (I'll find and manage the writers, video makers, the marketing)
- Set up a chatbot for your website

I speak English, Finnish, Italian, Russian fluently (disclaimer: my written Russian not at professional level) and my French is C1.

I am also fluent in Google Ads, Pardot, Salesforce CRM, Webflow, Wordpress, Canva, Freshworks products and more. I'm a fast learner of any business software, so whatever you have, I will not have a problem using it.


  • French

    Conversational

  • Russian

    Native or bilingual

  • Finnish

    Native or bilingual

  • Italian

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Marseille 1er Arrondissement (up to 50km), Paris (up to 100km), Aix-en-Provence (up to 100km), Lyon (up to 100km), Bordeaux (up to 100km)

Experience

  • Cloudideas GmbH
    Marketing and Communications
    TECH
    April 2020 - Today (6 years and 2 months)
    Marseille, France
    - In charge of the entire marketing strategy
    - Google Ads set up + optimisation
    - Social media marketing (LinkedIn, Facebook).
    - Managed the website, brand and logo re-vamp project. Aim: to obtain new logos and innovative brands as customers.
    - Customer success stories, reviews & videos.
    - Creation of new products for company to increase customer base
    - Marketing automation using Pardot and Salesforce
    - Content creation (blogs, infographics, landing pages.)
    - Event management
    Marketing LinkedIn Stratégie de communication Branding Salesforce
  • Freshworks
    Senior Account Manager
    TECH
    November 2017 - November 2019 (2 years)
    Berlin, Germany
    - New business acquisition and existing customer growth in Nordics and Italy
    - Planning and execution of marketing campaigns using emailing platforms (Outreach, Freshsales), LinkedIn, video and post
    - Content creation and translation (Finnish and Italian)
    - Planning and participation in industry events
    - Consultation of customers to help them with Freshworks tools adaptation and usage
    - Developing and executing an overall territory strategy in collaboration with Marketing, Sales and Partner organisations.
    - Speaker at industry events and Freshworks webinars
    Stratégie commerciale Commercial Marketing Evénementiel account manager
  • EMPAUA GmbH
    Marketing and Communications
    TECH
    February 2017 - August 2017 (7 months)
    Berlin, Germany
    - Coordination of common strategy for sales and marketing teams
    - Event planning, management, and ROI calculation for ex. Salesforce Essentials,
    - Tech Open Air satellite event, EMPAUA own events
    - Management of Pardot marketing automation
    - Outbound relationship management with Salesforce marketing-, partner-, and sales teams.
    Pardot Marketing Evénementiel Salesforce Commercial Stratégie commerciale

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Education

  • Semester abroad
    San Francisco State Univeristy
    2010
  • Master in Clinical Psychology
    University of Pavia
    2011

Certifications

Skill set

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