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Malt Strategy
Snehal ChaudhariSC

Snehal Chaudhari

Luxury Marketing Consultant

€300/day
Paris, FR
3-7 years
Branding
Marketing
Communication digitale
E-commerce
Luxury Brand Marketing

Average response time: 1 hour

About Snehal

I am a Luxury Branding, Digital Marketing & E-commerce Strategy Consultant with experience across some of the world’s most iconic luxury and beauty houses, including Louis Vuitton, Givenchy, L’Oréal Paris.

With a background in Engineering, Luxury marketing, global digital campaigns, and e-merchandising, I help fashion, beauty, and premium brands build coherent, high-performing digital experiences that balance brand DNA, storytelling, and commercial performance.

My expertise spans the full luxury digital ecosystem from brand strategy and content creation to e-commerce optimization, digital merchandising, and international campaign execution. I have worked at global headquarters level, collaborating with cross-functional teams across marketing, CRM, social media, retail, and client services to ensure consistency across all touchpoints.

What I bring to brands:

Luxury Branding & Positioning
Crafting brand narratives, editorial concepts, competitor benchmarking and communication strategies rooted in heritage, craftsmanship, and modern luxury codes.

Luxury Digital Marketing & Campaign Strategy
Global digital campaigns (SEO, SEM, paid search & social), launch calendars, performance analysis, KPI optimization, and international asset localization.

E-commerce & Digital Merchandising
Homepage, PLP & PDP optimization, product storytelling, catalog management, UX flow, assortment logic, and launch execution across regions (EMEA & global).

Content & Creative Strategy
Development of 360° marketing assets, product storytelling, copywriting, visual direction, and coordination with creative agencies and production teams.

Market & Consumer Insights
Trend analysis, competitor benchmarking, qualitative & quantitative performance analysis to guide strategic decisions.

I combine a strong analytical mindset (engineering + business background) with a deep sensitivity to luxury aesthetics, storytelling, and brand coherence.

Do not hesitate to reach out :)

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • LOUIS VUITTON
    GlobalDigitalMerchandiser(RTW/Gifting)
    June 2025 - June 2025
    Paris, France
    Led the 360 creation & execution of new product launches on e-commerce website; aligning across digital, client service, retail
    Analyzed digital business: Collection performance, website KPIs, sell- through, CRM/newsletter actions
    Collaborated on the business strategy with Merch, Social Media & CRM teams to ensure consistency across touchpoints Strategized with the Métier/Marketing for showrooms, collection coordination, launch calender & seasonal campaigns Worked with Coremedia, PLM, & CMS systems for product information and orders and Project Management
    E-commerce Luxury Brand Marketing Communication digitale
  • Louis Vuitton
    E-MerchandisingEMEAAssistant(WomenLeatherGoods)
    December 2024 - July 2025 (7 months)
    Led the launch of new collections on all Louisvuitton.com EMEA sites & App ; Delivered 100% on time launches Translated global brand strategy into EMEA 360° marketing activations & commercial recommendations
    Managed online product catalog while curating & improving product presentation on Landing Pages & PDPs
    Innovated digital projects, competitive monitoring & coordination with internal departments (studio/photo, comms & marketing)
    Ensured product allocation, timely replenishment & forecasting across European markets via Anaplan, BI
  • GIVENCHY COUTURE
    DigitalMarketingAssistant
    January 2023 - June 2023 (5 months)
    Paris, France
    Worked on global digital campaigns including Paid Search, Paid Social campaigns, SEO and SEM Analyzed campaign & collection performance, improve KPIs and recommend optimizations Prepared briefs and campaign assets to share with international teams & project management Coordinated global asset localization along with crafting copies for media creatives and social media Strategized and monitor digital calender, loyalty programs and best practices
Check out Snehal's experience

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Education

  • MSc in
    EDHEC Business School
    2024
    MSc in
  • Bachelor of Technology
    Mumbai Engineering University (Top Engineering Institutes of India)
    2021
    Bachelor of Technology

Skill set

Competitor Analysis
Data Analysis and Analytics
Luxury sector

Categories