Rick Ashworth

Medical & Healthcare Web Content Copywriter & Tutor Performing copywriting and blog posting; publishing articles across social media platforms and the Klarity Health App. Prepare, evaluate, and upgrade written material. Create the best written and visual content with the user experience at the heart of the process. Key Achievements

•Increased personal knowledge and understanding of Google ranking, Domain Authority, and People Also Ask (PAA) for blog posts and websites by learning SEO and SERP (and staying up to date with Google algorithms)

•SEO study and experience as Intern Writer to teach writing techniques for Google blog posting, keywords and editing, focusing specifically on People Also Ask (PAA) to exploit newest Google updates.

•Further, in-house courses on outlining and infographics expand knowledge from concept to publication.

Oversee activities pertaining to weight management and serving as a physical exercise specialist, whilst building www.thediabeticrebellion.com to ongoing rebrand www.rickashworthonline.com to help men with diabetes lead complication-free lives. Copywriting for blog posts, magazines (such as H2Open) and brand story-telling, such as scripts, storyboards, advertisements, and other material. Ensure strategic management of various cases of (pre-)type-2 and type-1 diabetes. Key Achievements

•Trained hundreds of junior and senior triathlon athletes aimed at improving technique and speed.

•Established and expanded client base from scratch to over 20 continuous weekly clients through excellent service.

•Achieved short and long-term results using periodised planning and coordinating with clients to organise fitness and health screening programmes, such as the 12-week Diabetes Futures Programme.

•Increased client retention and referral rates by providing quality service and support to a diverse client base during and between training sessions.

•Published monthly 4-page health and fitness magazine, EXERCISEMONTHLY, free to gym members and e-mailed to existing and previous clients.

•Coached and mentored two Team GB athletes from aspiring amateurs to race in European and World Championship Duathlon.

•Utilised postural assessment and rear-chain re-activation techniques to eliminate back and other joint pain.

Various Primary Schools Jan 2011 - Jan 2012 (1 year 1 month) Broad Oak Primary School, Didsbury, & Various Temporary Contracts Established and optimised communications with teaching staf and children regarding pre-planned lesson goals. Monitored and provided feedback to pupils regarding goals and progress as agreed with the teacher.

•Complied with school policies and procedures to share pupils' information with other staf, parents/ guardians, and internal and external agencies.

•Developed a suitable classroom environment and promoted individual learning by understanding best practices and priori7sing children's needs. Key Achievements.

•Key worker to one child whilst serving as special educational needs teaching assistant across all primary years.

•Provided appropriate emotional and physical support to all children, including those with extremely complex needs, across all age ranges.