Radouane Beyomar

• • Managed multiple client accounts across Meta and TikTok Ads, overseeing full campaign execution and reporting performance results directly to clients.

• • Collaborated with strategists to build and execute full-funnel paid media plans tailored to each client's goals.

• • Built and optimized audience acquisition strategies to reach high-intent users at lower CPM.

• • Managed Meta, TikTok, and Google Ads accounts end-to-end across all funnel phases.

• • Led creative strategy by developing ad concepts based on audience pain points, building structured testing frameworks.

• • Collaborated with multiple creative teams to produce, iterate, and refine ad content based on performance feedback.

• • Validated products and developed ad angles for the testing phase, then led scaling once winning creatives were identified.

• • Managed and optimized Meta Ads campaigns, driving consistent performance improvements through creative testing and strategic budget allocation.

• • Set up retargeting and conversion tracking across all campaigns.