Description

Independent Advisor | Strategy, Growth Transformation, M&A Expert in Consumer Goods and Retail | Ex-McKinsey Associate Partner

Supported multiple mid-size to large-size companies in shaping and achieving their Growth Transformation journeys (as Project Director - focusing on Consumer Goods and Retail sectors):

Led 5+ end-to-end growth transformations, directly contributing to >€2b of EV creation (e.g., European Crisps and Snacks manufacturer; European Healthy Food manufacturer; Worldwide leading Sports retailer; French leading Food retailer).
Developed detailed growth plans and supported their execution, jointly with Senior and Middle management, incl. portfolio performance review, marketing activation, go-to-market strategy, associated sales force effectiveness and pricing.
Designed transformation implementation roadmap made of granular initiatives, and supported organizations on 12+ month journeys through on-the-ground coaching and problem-solving.
Regularly act as interim Chief Transformation Officer, collaborating closely with the Executive team.

Designed multiple growth strategy:

Led 10+ growth strategy engagements (e.g., Wine & Spirits player worldwide champagne strategy; Food service provider 5-year worldwide growth plan; leading A&FL player M&A strategy), counselling executives, board members and investors.

Conducted multiple buy-side and sell-side strategic Due Diligence in consumer goods: market forecast and competitive landscape overview, management business plan review, valuation scenarios.

Industry field of expertise

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

McKinsey & Company
Associate Partner
May 2016 - July 2024 (8 years and 2 months)
Paris, France
Core Focus – Growth Transformation and Strategy in Consumers Goods and Retail

Supported multiple mid-size to large-size companies in shaping and achieving their Growth Transformation journeys (as Project Director):
Led 5+ end-to-end growth transformations, directly contributing to >€2b of EV creation (e.g., European Crisps and Snacks manufacturer; European Healthy Food manufacturer; Worldwide leading Sports retailer; French leading Food retailer).
Developed detailed growth plans and supported their execution, jointly with Senior and Middle management, incl. portfolio performance review, marketing activation, go-to-market strategy, associated sales force effectiveness and pricing.
Designed transformation implementation roadmap made of granular initiatives, and supported organizations on 12+ month journeys through on-the-ground coaching and problem-solving.
Regularly act as interim Chief Transformation Officer, collaborating closely with the Executive team.
Designed multiple growth strategy:
Led 10+ growth strategy engagements (e.g., Wine & Spirits player worldwide strategy; Food service provider 5-year worldwide growth plan; leading A&FL player M&A strategy), counselling executives, board members and investors.
Conducted multiple buy-side and sell-side strategic Due Diligence in consumer goods

Recent client impact examples
End-to-end transformation of a Hospitality education player: mobilized 200 initiative owners in the organization and delivered €500m EV, multiple new programs and an optimized students’ journey.
End-to-end transformation of a Crisps and Snacks manufacturer: addressed portfolio rationalization, pricing excellence, new retailer opening strategy – contributed to 50% EBITDA uplift.
Market commercial strategy for a Wine & Spirits leading player: portfolio strategy, assortment selection, marketing strategy.
Accelerated the delivery of an e-commerce website for a luxury fashion player.
Sciences po
Lecturer
January 2022 - December 2022 (1 year)
Paris, France
Developed and delivered weekly lectures to a 40-student class, focusing on Strategy use-cases
Strategy&
Consultant Intern
June 2015 - September 2015 (4 months)
Dubai City, United Arab Emirates
Analysed and optimized call center operations for a large telecommunications company