Nina G.

Digital strategy consultancy: digital transformation, e-shop creation, multicanal e-commerce strategies, digital marketing

Definition and alignment of the vision, strategy and roadmap, in order to establish BRANTU as a global innovative "Instant Fashion" Technology company Management of a team of software engineers, data engineers, data scientists and UX/UI designer through the challenges of the super high-paced and innovative start-up environnement Strategic planning and management of the product life-cycle in order to deliver value quickly: growing user engagement and retention while building a powerful in-house stack that includes a website, Android & iOS apps, as well as the core of our system: ERP, APIs and Machine Learning models Present visionary innovations & strategic decision proposals to the company stake-holders & investors Definition, implementation & monitoring of the company relevant KPIs and day to day performance Digital transformation: retail in Egypt is not digitalised, in order to take BRANTU to an international fast fashion scale, part of my mission is to digitalise every step of the production to increase productivity & quality

MAIN TASKS Responsible for leading innovation, evolution and maintenance activities for the French Tennis Federation's ticketing platforms, in accordance with the tournament calendar of events and in line with market developments and customer requirements

- Gathering business and customer requirements, transforming them into functional specifications and building the roadmap

- Agile management of the products life cycle and quality as a product owner, in close collaboration with technical service providers and the IT department

- Leading design workshop (facilitation)

- Sharing product expertise with other FFT teams SPECIFIC B2C MISSIONS - Roland-Garros & Rolex Paris Masters Administration of the front office of the ticketing websites Setting up ticket sales and monitoring of the applications Marketing & communication: construction of animation plans, emailing campaigns, digital activation campaigns Analysis of user and purchase paths, monitoring and reporting on business and products KPIs SPECIFIC B2C MISSIONS - Roland-Garros Responsible for the digital transformation of the Hospitality sales activities, resulting in the launch of the Roland Garros Hospitality online sales platform and the implementation of omnichannel sales processes