Nabila Adrar

Prospected and reached out to strategic partners; booked and led partnership meetings. Initiated project ideas aimed at creating long-term impact for the NGO. Supported charity event logistics and ensured smooth on-site execution. Helped manage day-to-day operations in both the office and the community center. Contributed to marketing and outreach actions that improved visibility and engagement.

Planning, configuration and complete management of advertising campaigns on Facebook & Instagram (Business Manager, Pixel, API, audiences, creatives). Performance monitoring (CTR, ROAS, CPA) and regular optimizations to ensure optimal ROI. Customer relationship management: onboarding, clear reporting, strategic support and resolution of technical issues. Implementation of loyalty and upsell strategies, including advanced offers (marketing closing, sales tunnels, premium support). Coordination between customer needs and the technical requirements of the platform to ensure smooth execution and sustainable results.

Organising and supervising multiple projects.

Setting up communication between the various project teams via

Microsoft Teams.

Breaking down projects into separate tasks and defining

backlogs.

Regular monitoring and feedback with the teams, including the

introduction of new working methods.

Proposing marketing strategies for the commercialisation of

projects and optimising internal organisation.

Complete management of LinkedIn presence: content writing

(copywriting), planning and scheduling of publications.