Description

Diplômée de l'ESSEC et forte de 10 ans d’expérience chez BlaBlaCar (product manager et user researcher) et Capgemini Invent (senior consultante), j’accompagne les entreprises sur :

Le product management (stratégie produit, discovery, roadmap, delivery, go-to-market)
Accélérer l'adoption de l'IA, en particulier sur la partie discovery
L’animation d’ateliers et communication stakeholders variés (program/project management)

Parallèlement, comédienne formée aux Ateliers du Sudden et à l’École du Jeu, j’aide managers et entrepreneurs à renforcer leur impact à l’oral : pitchs, conférences, leadership et gestion du stress.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

BlaBlaCar
Product Manager - freelance
TRANSPORTATION
December 2024 - March 2025 (3 months)
Paris, France
PM - Bus booking & post-booking squad (back-end)
Reduced development time by 25% through roadmap & prioritization process redesign and implementation of user-oriented OKRs and SLOs.
Identified a critical pain point in the refund experience (30% of support tickets) through data analysis and user feedback. Results: -80% support tickets, improved NPS, controlled business impact (-1.2% GMV)
Worked cross-functionally with Product, Engineering, Sales, Ops, and leadership
Product management Objectives and Key Results (OKRs) Product Discovery
blablacar
Product Manager et User Researcher
TRANSPORTATION
September 2020 - December 2024 (4 years and 3 months)
Paris, France
Product Manager - Train launch :
Defined product strategy and positioning for a new vertical (train)
Defined and built MVP and led integration with partners such as SNCF
Successfully launched the train offering in Spain (MVP end of 2024).
Coordinated cross-functional teams (tech, marketing, external partners)

Product Manager - “Search” squad:
Owned conversion-focused roadmap (+10% conversion through UX improvements and A/B testing)
Data-driven approach: funnel analysis, experimentation, rapid iteration
End-to-end ownership: discovery, prioritization, delivery (incl. QA and follow-up)
User Research Gestion de projet Product management A/B Testing Product Launch
Idean
Strategic & service designer
DIGITAL AND IT
September 2018 - July 2020 (1 year and 10 months)
Madrid, Spain
. Planned and coordinated research and ideation phase for the creation a new venture (BBVA new digital business) for retirees
. Facilitated research and ideation phases for a new app for BBVA’s enterprise clients (SME)
. Conducted user interviews to improve the usability of a digital product for big corp clients (CIB), iterated on the product (UX design), listed hypothesis and ran usability tests
. Run usability tests, user interviews, card sorting, benchmarks and survey analysis ; prototyping Sketch/Figma and Invision
. Run workshop facilitation; face-to-face and remote ; design sprints planning and facilitation
. Managed Beta Business offer (new venture creation) for Idean Spain
Design Thinking User Experience Design Intelligence collective User Research