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Mariia MkrtchianMM

Mariia Mkrtchian

International brand strategist, marketer

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

About Mariia

Hello there!
I am Mariia, an International Brand Strategist and Marketer with 5-years experience in multicultural environments (worked in Spain, France, UK and Germany).

I offer you my help in:

Branding
• consultation on a creation of a brand (strategy, benchmark)
• elaboration of brand identity

Social Media
• development of SM strategy on different channels
• elaboration of a posting calendar
• animation of your social media, analysis of your competitors’ work

- Influence Marketing
• elaboration of an influencer strategy on Social Media
• influencer “hunting”, work with influencers
• developement of creative briefs
  • Russian

    Native or bilingual

  • English

    Native or bilingual

  • French

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • Jared
    Head of Brand
    September 2024 - November 2024 (2 months)
    Metz, France
    Branding:

    •elaboration of brand identity
    •building brand strategy
    •elaboration of Social Media Strategy
  • Femtasy
    Influence Marketing Manager
    May 2023 - December 2023 (7 months)
    Berlin, Germany
    Influencer Research and Selection:
    •Established strategic partnerships with influencers to promote company products.

    Pricing and Content Negotiation with Influencers:
    • Secured profitable collaborations aligned with brand strategy.

    Promotion of German Brand in the French Market: •Collaborated with the international marketing team to develop targeted strategies, enhancing brand presence and visibility among the French audience.

    •Team Management
  • PUZZL
    Co-founder, Hear of Brand Strategy
    September 2022 - September 2024 (2 years)
    Paris, France
    •Business Model Development:
    Designed and implemented a sustainable business model, including securing funding, managing strategic partnerships, and establishing a comprehensive business plan.
    •Market Research

    •Brand Identity Development

    •Comprehensive Marketing Strategy:
    Created a full marketing strategy, including brand definition and content development.

    •Brand Positioning:
    Developed a distinctive brand identity and effectively communicated its values and benefits.

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