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Marie.t DangMD

Marie.t Dang

Web analytics consultant

€500/day
Paris 19e Arrondissement, FR
3-7 years

Average response time: 1 hour

About Marie.t

Consultante digital & data depuis 46ans, j'accompagne mes clients dans leur accélération digitale.

Mes compétences clés :
- Audit de site
- Recommandations stratégiques UX, SEA, SEO
- Suivi des performances du site
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris 19e Arrondissement (up to 50km)

Experience

  • Converteo
    Senior Data Consultant
    December 2020 - Today (5 years and 6 months)
    Paris, France
    Converteo is an expert consulting firm in Digital and Data. 100+ consultants challenging status quo to reach excellence on digital analytics, data, and media topics. Mission – Project lead analytics in the beauty industry // 18 months Scale best-in-class process, project management & analytics insights to 60 brands, from build to run phase. Act as sparring partner of brand managers of e-commerce & service performance.
  • Converteo
    Digital & data consultant
    October 2017 - December 2020 (3 years and 2 months)
    Île-de-France, France
    Converteo is an expert consulting firm in Digital and Data. 200+ consultants challenging status quo to reach excellence on digital analytics, data, and media topics. Mission – Data analyst & data project owner fin the banking industry // 12 months Monitor data quality & enable more informed decision-making with data. Conduct analysis with a higher confidence level about onsite navigation Mission - Media analyst and project owner in the telco industry // 12 months Improve media marketing efficiency with in-depth knowledge of Google & Facebook stack for product-centric & always-on campaigns
  • 55 | fifty-five
    Digital analytics consultant associate
    January 2017 - July 2017 (6 months)
    London, UK
    Fifty-five helps businesses leverage their data to increase marketing, advertising, and sales effectiveness, using a combination of consulting and software expertise. Co-founded by former Google executives, fifty-five has offices in Paris, London, New York, Hong Kong, and was named by Deloitte as one of the fastest-growing tech firms in Europe thanks to its unique technology approach combining talent with software and service expertise. Mission: Delivering recommendations and digital expertise on data-led missions within the consulting team on data collection, onsite conversion optimisation, customer activation | Contributing to high standards of delivery | Project management through ticketing systems and Trello Achievements:
    - KPI Dashboarding in Tableau for C-levels for worldwide beauty group
    - Best practice recommendation on tracking guidelines across 23 beauty brands on GA and GTM
    - Long-haul CRO consulting through AB Testing for worldwide car manufacturing group

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Education

  • Master's degree, Marketing
    Audencia Business School
    2017
    Master's degree, Marketing

Skill set (14)

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