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Marie PoncinMP

Marie Poncin

UI/UX Designer - Art Director

€210/day
Paris, FR
3-7 years

Average response time: 1 hour

About Marie

As a versatile digital designer with 5+years of experience, with a focus on user interface, user experience, branding, and art direction, I bring a profound understanding of contemporary user-centered design and a strong skill set in developing exceptional user experiences and design systems.

As a freelancer on Malt, I'm enthusiastic about leveraging my skills and creativity to make a significant impact in the digital design realm and bring exceptional value to your projects.


I take inspiration from my multi cultural background of having lived in Paris, New York and Berlin. I am a problem solver caring for logic and details. I value functionality, creativity and innovation in Design and believe in the synergy of those. I am a big trend follower but definitely rather try to build timeless designs that can hold and last.


Check out my website :

Past work :

I successfully led the rebranding and development of a 100% digital company as their sole designer within a team of outstanding developers. Throughout this experience, I took charge of crafting the identity and design across all platforms.
Lately, I also played a pivotal role in elevating brand visibility through strategic management of newsletters, a thriving YouTube channel, engaging content on LinkedIn, and leveraging NFTs for marketing.


⚙️ Softwares :

++ Sketch, Figma, Invision, Zeplin, Photoshop, Illustrator, Indesign, Zapier, Wordpress. Adobe

+- After Effects, Adobe Premiere, HTML/CSS.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • German

    Basic

Can work on-site
Paris (up to 15km)

Experience

  • Yves Saint Laurent
    Internn
    FASHION AND COSMETICS
    June 2017 - August 2017 (2 months)
    Paris, France
    digital media and image department. Presentation design, social media content and follow up.
    Adobe InDesign Social Media
  • Toosla
    Art Director - UI/UX Designer
    TRANSPORTATION
    October 2019 - December 2020 (1 year and 2 months)
    Paris, France
    Rebranding and building of the 2nd version of the digital app. User Research, Experience, and testing. Creation of wireframes, design of screens and prototypes for all platforms. Design of newsletter, Promotional digital campaigns, AppStore and Facebook appearance. Design of printed visuals for parkings and instructions.
    User Interface Design User Experience Design User Testing Promotional Materials Advertising Webdesign Responsive design Mobile design Visual communication Graphic Wireframing Prototype
  • LeadsStudio
    Web designer / performance strategist
    E-COMMERCE
    October 2021 - April 2023 (1 year and 7 months)
    Berlin, Germany
    Actively contributing to the success of client projects, I crafted impactful and visually appealing landing pages in close collaboration with marketing and development teams. My user-centric approach and keen attention to detail ensured optimized conversions while aligning with business objectives.

    I managed A/B test tracking and analysis, identifying optimization opportunities to enhance campaign conversion and efficiency. I also executed integrations through Zapier and other automation tools, streamlining internal processes and cross-platform communication.

    Moreover, I played a pivotal role in elevating brand visibility, managing newsletters, fostering a thriving YouTube channel, engaging content on LinkedIn, and leveraging NFTs for marketing.

    My tenure at Lead Studio equipped me with a robust expertise in creating engaging user experiences, data analysis, and continuous optimization.
    Zapier Landing pages Copywriting SEO Webdesign Génération de leads A/B Testing Graphic Design Newsletters Intégration web

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Education

  • BFA Communication Design
    Parsons The New School NYC
    2019
    Communication design, Graphic Design, Interaction Design, Typography focus on User Interface, User Experience design and Branding
  • NY State Diploma
    EF Academy
    2015
    IB Diploma in English and Visual Arts.

Certifications

Skill set (38)

Categories