You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Marie BersouMB

Average response time: 1 hour

About Marie

As a Retail Strategy Consultant, I help brands and retailers unlock growth, optimize assortments, and create innovative concepts that resonate with their customers. I combine 19 years of hands-on experience in retail operations with strategic insight to deliver actionable solutions that drive results.

I work closely with clients to understand their unique challenges, design tailored strategies, and support the implementation of initiatives—from concept development to market execution. With a strong focus on performance, innovation, and customer experience, I ensure every project not only meets objectives but also creates lasting impact.

Passionate about transforming retail ideas into measurable success, I guide brands through change and help them stay ahead in a competitive market.
  • French

    Native or bilingual

  • English

    Fluent

  • Dutch

    Conversational

  • Spanish

    Conversational

Can work on-site
Bruxelles (up to 50km)

Experience

  • Marie Bersou Consulting
    RETAIL & PROCUREMENT STRATEGY CONSULTANT | FREELANCE INTERIM MANAGER
    RETAIL (SMALL BUSINESS)
    February 2025 - Today (1 year and 4 months)
    Bruxelles, Belgium
    Providing strategic procurement consulting and interim management services to retailers and FMCG brands, with a focus on optimizing assortments, enhancing supplier negotiation strategies, and driving profitabilityandsustainablegrowth. Leading category management initiatives, supplier portfolio optimization, and newretail concept rollouts. Advising on commercial negotiations, pricing strategies, and margin improvement plans, aligning purchasing decisions with overall business goals. Developing tailor-madesourcingandoperational solutions to improve efficiency, streamline transitions, and support long-term value creation.
    Optimisation de la performance commerciale et marge Négociation fournisseurs Développement de partenariats stratégiques category management stratégie retail
  • CARREFOUR BELGIUM
    CONCEPT DIRECTOR
    RETAIL (SMALL BUSINESS)
    April 2019 - January 2025 (5 years and 9 months)
    Bruxelles, Belgium
    Leda teamof 7 todevelop multi-format retail concepts OrganicCorner rollout – LaunchedCarrefour Biostores Local & regional producers concept – Managed a €40Mcategory, +19% growth, +1,000suppliers onboarded Proximity store concept – Implemented in 80% of stores, turnover increase +3% Supermarkets newconcept – Deployed in70%of stores, uplift +4% Hypermarket optimization – Led the 'Maxi Project' on purchasing power &customerjourney improvement
    Analyse et orientation résultats Business development Gestion de projet Management d'équipe Créativité et innovation
  • CARREFOUR BELGIUM
    DIRECTOR OF STRATEGY
    RETAIL (SMALL BUSINESS)
    January 2018 - April 2019 (1 year and 3 months)
    Bruxelles, Belgium
    As a Director of Strategy, I define and drive the company’s long-term vision to ensure sustainable growth and competitive advantage. I analyze market trends, competitive landscapes, and internal data to identify opportunities and risks, translating insights into actionable strategic plans.

    I work closely with cross-functional teams—including operations, marketing, finance, and innovation—to ensure strategies are aligned, feasible, and measurable. I oversee the execution of strategic initiatives, monitor key performance indicators, and drive transformation and innovation across the organization.

    As a strong leader and influencer, I guide teams, secure stakeholder alignment, and communicate complex recommendations clearly. By combining analytical rigor, strategic vision, and operational execution, I play a pivotal role in shaping the company’s future and ensuring its long-term success.
    stratégie retail Cross-functional Team Leadership orientation résultats Leadership & Gestion de projet Analyse et orientation résultats

Recommendations

Be the first to recommend Marie

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Post Graduate Diploma
    ÉCOLE HÔTELIÈRE DE LAUSANNE
    Post Graduate Diploma
  • Bachelor in Business Management
    ICHECBRUSSELS–
    Bachelor in Business Management

Skill set

Categories