About Lyssa-Valentine
Creative Director & 360° Campaign Producer — Branding, Content & Strategy
I don't just create content. I build complete brand universes — from the first strategic brief to the last published post.
With a Master's in Art Direction and 6 years of experience in the Parisian creative industry, I work as a single creative partner for brands and entrepreneurs who want high-impact campaigns without agency overhead.
What I do — end to end
Brand Identity & Art Direction— Full creation or rebrand of your visual universe: logo, colour palette, typography, brand guidelines, consistency across every touchpoint. I've led complete rebrandings from start to finish.
Graphic Design & Visual Assets— Event posters, decks, banners, email signatures, multi-format declinations. Full command of Adobe Creative Suite and Canva.
Photo & Video Production— I shoot, direct, edit and deliver. Reels, interviews, event recaps, brand films — framing, colour grading, subtitles, multi-format export. Everything.
Styling & Set Direction— 6 years on Parisian sets. I build the full visual atmosphere: moodboards, sourcing, talent direction, every frame aligned with brand identity.
Social Media & Community Management— Editorial strategy, content creation, scheduling, cross-posting, engagement. Instagram, LinkedIn, TikTok, YouTube. I don't just post. I build audiences.
Events— Concept, coordination and execution of brand events: afterworks, corporate evenings, forums. From venue sourcing to post-event reporting.
Marketing Strategy— Before anything else: positioning, targeting, editorial calendar, KPIs. Every creative decision is anchored in a clear strategic objective.
One partner. One vision. From concept to final delivery.
French
Native or bilingual
Japanese
Native or bilingual
English
Fluent
Spanish
Basic
Remote only
Primarily works remotely
Experience
- Freelance 360°Freelance 360°September 2023 - June 2026 (2 years and 9 months)Paris, FranceFreelance en communication 360°, j'accompagne mes clients de la stratégie à l'exécution.Issue d'une formation en direction artistique et forte de 2 ans d'expérience en communication interne et externe, je couvre l'ensemble des besoins : community management, création de contenus et gestion éditoriale sur les réseaux sociaux, rebranding et identité visuelle, captation photo et vidéo, montage et édition, ainsi qu'organisation d'événements (soirées et conférences).Cette polyvalence me permet de concevoir et livrer des campagnes complètes, cohérentes et autonomes, sans multiplier les prestataires.Un interlocuteur unique, une vision globale, du concept au rendu final.Freelance 360° communications consultant, I support my clients from strategy through to execution.With a background in art direction and 2 years of experience in both internal and external communications, I cover the full spectrum: community management, content creation and editorial planning across social media, rebranding and visual identity, photo and video production, editing, and event organisation (private events and conferences).This versatility allows me to design and deliver complete, cohesive campaigns independently — no need to juggle multiple service providers.One point of contact, one global vision, from concept to final delivery.
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Education
- Master en Direction ArtistiqueRéalisation Audiovisuelle et Design Visuel SUP DE PUB2025Master en Direction Artistique
- Graduate Web et Communication VisuelleGraphiste multimédia, COMNICIA2024Graduate Web et Communication Visuelle