About Lola
With 10 years of experience in corporate communication and content management, I help companies in Paris and internationally turn strategy into impact. My expertise covers 360° campaigns, internal & external communication, employer branding, digital content, and project management.
I’ve worked across multiple sectors (energy, industry, insurance, automotive, tech) and know how to adapt messages to diverse audiences — from C-level executives to global employees or external clients.
🚀 What I can do for you:
- Design and manage communication & content strategies (corporate, HR, ESG, brand)
- Lead 360° campaigns (editorial, social media, events, digital platforms)
- Create engaging content: articles, speeches, videos, newsletters, podcasts
- Support leaders with ghostwriting, storytelling & public speaking
- Manage projects and KPIs to ensure impact, engagement & business results
- Work in Portuguese, English and French fluently
📍 Based in Paris, I’m available full time for projects as a Content Manager, Communication Consultant or Project Manager.
Let’s talk if you want someone who can combine creativity, strategy and execution to make your communication stand out.
Portuguese
Native or bilingual
English
Native or bilingual
French
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- HutchinsonGlobal Social Media and Employer Brand SpecialistAVIATION AND AEROSPACEMay 2023 - May 2025 (2 years)Paris, France
- Led social media strategy and editorial calendar across 25+ countries
- Designed and executed global communication campaigns on sustainability, innovation & decarbonization
- Grew LinkedIn community from 120K → 200K followers and boosted Instagram reach by +130% organically
- Managed LinkedIn paid media campaigns (brand awareness & lead generation) with A/B testing and KPIs
- Developed and executed 360° communication plans for Paris Air Show 2023 & 2025
- Ghostwrote content for executives (speeches, LinkedIn posts, thought leadership) at C-level
- Built and led a global employee advocacy program, training employees from interns to VPs in 26 countries
- Directed end-to-end content production: videos, editorial series, internal & external campaigns
- Created KPI dashboards and data-driven insights to track engagement, reach & ROI
- FREELANCERContent CreatorSeptember 2013 - June 2023 (9 years and 9 months)
- Designed and delivered high-impact B2B & B2C content strategies, producing blog posts, articles, and campaigns that resonated with target audiences and drove measurable engagement
- Optimized content for SEO, improving visibility and ranking blog posts on the first page of Google for priority keywords, significantly increasing organic traffic
- Produced educational and thought-leadership content across diverse sectors, strengthening brand positioning and industry recognition
- Developed and implemented 360° digital strategies aligned with business objectives, integrating content, SEO, social media, and outreach
- Leveraged content as a sales and marketing tool, boosting lead generation and conversion rates through targeted campaigns
- Collaborated with cross-functional teams (marketing, sales, product, technical experts) to ensure content supported both brand narrative and business growth
- GE Grid SolutionsInternal and External Communication AssistantENERGY AND UTILITIESOctober 2022 - April 2023 (6 months)Paris, France
- Coordinated global internal & external communication projects in the energy sector, supporting transformation, digitalization, and ESG initiatives
- Developed editorial calendars for intranet, newsletters, and global campaigns, reaching 17,000+ employees
- Produced multimedia content (videos, articles, infographics) to simplify complex technical topics for diverse audiences
- Monitored KPIs and analytics to optimize communication impact and employee engagement
Recommendations
Be the first to recommend Lola
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- JournalismPontifícia Universidade Católica de Minas Gerais - Puc Minas2017
- Master 1 et 2 - Communication Rédactionnelle Dédiée au MultimédiaUniversité Nanterre - Paris X2023