About Leona
Experienced digital project manager with a background in data, IT, and transformation projects across international environments. I help brands streamline their digital operations and deliver impactful results.
The +: I love making complex things feel simple (and even enjoyable!).
French
Native or bilingual
English
Native or bilingual
Can work on-site
Toulouse (up to 50km), Paris (up to 10km), Bordeaux (up to 10km), Marseille (up to 10km)
Experience
- Moet HennessyOperations Analytics Project ManagerWINE AND SPIRITSApril 2024 - October 2025 (1 year and 6 months)New York, United StatesWorking in a complex supply chain environment, I navigate the unique challenges of the U.S. market, where alcohol regulations vary by state and impact distribution models.• Build a control tower for the Supply Chain team to facilitate data-driven decision-making in the US region.• Delivered 6 use cases within budgets, timelines, and project scopes, collaborating with 50 team members.• Create data dashboards by collecting, synthesizing, identifying data sources, and translating business needs into IT language.• Applied agile methodology: Divide our projects into smaller phases and guide teams through cycles of planning (sprint), iteration and UAT.• Drove the adoption of use cases by monitoring statistics, analyzing trends, and identifying areas for improvement, engaging 80 users.• Create synergy with IT team by organizing workshops, reviewing use case flow, and implementing tools like Confluence to streamline collaboration.
- Moet HennessyCMS Adoption Manager - Experte Sales ForceWINE AND SPIRITSOctober 2022 - April 2024 (1 year and 6 months)Paris, FranceResponsible for delivering high-quality digital experiences on our D2C e-commerce websites. I facilitate the creation of compelling web content for luxury Wine and Spirits brands - Ebusiness Department.• Serve as an internal reference on Salesforce Commerce Cloud• Support e-merchandisers across all markets• Collaborate across teams to optimize page building workflows, grow sales, enhance user engagement and performance• Define, share and report our best practices on the tool• Create and update "How to" guidelines for the various Core Model functionalities (promotions, content, site search, merchandising, AI with Einstein, search refinement, product creation, checkout...)• Convert UX/UI teams' mock-ups into HTML code• Analyze the technical feasibility of our different projects• Develop and Upskill a community of SFCC users within the organization• Analyze page performance, utilizing data and A/B testing to enhance effectiveness• Monitor and maintain the correct transfer of inventory data between SFCC & SAP• Gather information to expand the component library and improve scalability• Develop strong familiarity with content workflow tools like InRiver PIM and Air DAM• Hold and organize workshops (post-site migration, test roadmap, etc.)• Monitor and resolve site bugs
- PIERRE FABRE DERMO COSMETIQUES (LAVAUR)Chef de projet Digital Monde DUCRAYHEALTH AND WELLNESSAugust 2021 - August 2022 (11 months)Lavaur, France• Gestion des demandes pays dans le déploiement de leurs projets digitaux (outils Redmine & Microsoft Teams) :- Accompagnement dans le déploiement de contenus sur les 22 versions linguistiques du site web avec l’agence de CMS Management- Remontée des bugs, demandes d’évolutions, recettes (tests et vérifications) avec l’agence de développement• Ajout et modifications de contenus sur les sites (CMS Drupal)• Déploiement d'un nouvel outil de modération des avis utilisateurs (Conception de la stratégie, brief agence, UX/UI et suivi du projet de A à Z)• SEO avec le suivi des performances et de la stratégie, mise en place d’optimisations techniques :- Analyses et recommandations basées sur Google Analytics, Google Search Console et Google Page Speed- Réorganisation du plan de tracking GA et du Content Grouping- Crawl URLS et images des 22 sites : nettoyage du maillage interne pour gagner en performances• Déclinaison de bannières et postes pour les réseaux sociaux (Adobe Photoshop)• Accompagnement sur le projet de refonte du site et sa migration• Benchmark / Analyse de la concurrence sur le marché cosmétique et des marques de soin pour la peauLangues : EN/FR
Recommendations
+1
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- MBA Marketing DigitalKegde Business School2022AI, Digital marketing, CRM, ERP/SAP, brand content strategy, Media & Acquisitions, social Media, disruptive & innovative strategy
Certifications
- WSET Level 2 in WinesWSET2024
- WSET Level 2 in SpiritsWSET2024