You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Laurent GrilleauLG

Laurent Grilleau

Sales and Marketing Business Manager

€900/day
Geneva, CH
15+ years

Average response time: 1 hour

About Laurent

En tant que Business Manager, je conçois, pilote et déploie des programmes de transformation stratégique à fort impact, en exploitant les leviers de l’innovation numérique et de l’intelligence artificielle pour générer une valeur tangible et maximiser la performance financière de l’entreprise.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

  • German

    Basic

Can work on-site
Geneva (up to 50km)

Experience

  • TheOdyss.AI AG
    Consultant
    CONSULTING AND AUDITS
    June 2023 - Today (3 years)
    Zurich, Switzerland
    In charge of GenAI Transformation Roadmap & Adoption Strategy for new healthcare
    account.
    Working on: AI strategy for Omnichannel personalized content creation & management
    initiative.
    AI-enabled content management & distribution: integrate AI with SharePoint, Teams, or
    internal DAMs to enable semantic search across documents and videos, with access￾rights control for sensitive or partner-specific assets.
    Omnichannel AI generated content AI Content management
  • IRhythm, Medical Device Int HQ,
    Senior Manager International Business Development & Omnichannel
    MEDICAL
    June 2022 - June 2023 (1 year)
    Switzerland
    Oversee French speaking countries business development and devise Omnichannel Strategy for International markets. Monitor execution and continuously tracks to improve performance across every channel. Build and maintain professional relationships with clients, employees, and stakeholders.
    • Steered marketing automation platform, such as Hubspot integration with Sales force.com deployment.
    • Developed French and Swiss go to market Strategy and first partnership with key medical centres (6).
  • Medtronic, Medical Device, EMEA HQ,
    Go-to-Market and Digital Transformation Consultant
    MEDICAL
    June 2021 - June 2022 (1 year)
    Switzerland
    Served as in charge of co-ordinating Medtronic BUs defining Go-to-Market and Omni channel strategy, including Cranial and Spinal BU digital strategy.
    • Successfully devised and implemented business unit digital marketing strategy.
    • Coached and trained digital marketing team on key policies and procedures across EMEA.
    Go To Market Omnicanale Strategy Demand generation Funnel Management Remote Sales team Management

Recommendations

Be the first to recommend Laurent

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • DESS/MBA
    IAE Poitiers University
    1997
    DESS/MBA
  • Master's Degree
    Poitiers University
    1991
    Master's Degree

Certifications

  • Inspired Leadership
    Case Western Reserve University
    2020

Skill set

Categories