About Julie
I have been working for brands for 12 years, and I am involved in the main areas of research :
brand image, product potential, advertising impact, competition, packaging, customer profiles. I worked on the entire project process from brief to presentation, which allows me to have a macro view of your issues and perspectives. I help you build a complete
research project that answers your questions. Supporting my clients has enabled me to discover exciting business issues and to provide lasting solutions.
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Malakoff MédericChargée d'études marketingBANKING AND INSURANCEJanuary 2009 - January 2010 (1 year)Conduite d’interviews qualitatifs de courtiers en assurance Identification des leviers d’optimisation d’un contrat d’assurance Pilotage de focus group (DRH décisionnaires de la mise en place du contrat) ➢ Compréhension des usages et process de décision Etudes documentaires (réglementation des contrats collectifs
- GroupamaResponsable Etudes ConcurrenceBANKING AND INSURANCEFebruary 2010 - November 2011 (1 year and 9 months)Création de scénarios d’appels mystères : analyse des modèles économiques concurrents (politiques de prix, service clients, mécanique des offres, coûts cachés pour les clients) Encadrement de 2 assistants marketing
- Banque populaireChef de Projet - Etudes clients & CRMBANKING AND INSURANCEJanuary 2012 - January 2016 (4 years)Etudes de comportements clients (retraits, revenus, critères socio- démo), définition de profils types Lancement des campagnes de communication clients > adaptation des media aux profils clients appétents (phoning via l’agence, bancaire, emailings, courriers, sms)
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master 2 MarketingESCP EAP2007Marketing études, Création d'entreprise, Négociation professionnelle, Présence webmarketing, Communication, Distribution
Certifications
- Stratégie WebMarketing des entreprisesVISIPLUS2020