JHAbout Jonathan
Freelance spécialisé en AdTech et marketing digital, j’accompagne entreprises et régies dans le développement de leur chiffre d’affaires et l’optimisation de leurs stratégies média.
Avec plus de 10 ans d’expérience en publicité digitale, dont 5 ans dans le marketing mobile chez The Walt Disney Company et Yahoo, je combine une forte expertise commerciale à une compréhension fine des leviers technologiques et programmatiques.
Mon approche est orientée performance, partenariat et innovation, avec un seul objectif : générer des résultats concrets et mesurables.
Compétences clés : stratégie média, programmatique, business development, partenariats, optimisation de campagnes, CTV, mobile, data.
English
Native or bilingual
Hebrew
Native or bilingual
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- MetaXEMEA Sales DirectorJune 2025 - Today (1 year)In charge of developing the business for the EMEA market within the EMEA region.Working with Agencies, Trading desk, DSPs and other Adtech companies
- Mediasmart MobileSales lead EuropeMay 2021 - September 2024 (3 years and 4 months)Spearheaded EMEA strategy with a focus on SaaS and programmatic solutions across France, Italy, NL, and Israel. Led CSM and sales teams, ensuring seamless client onboarding and retention. Achieved significant SaaS-driven business growth: +2x in France, +1.5x in NL, and +3x in Italy (FY24). Strengthened partnerships and acted as a thought leader at industry events (e.g., Ratecard, MAD Fest).
- NIELSEN MARKETING CLOUDSENIOR ACCOUNT DIRECTORMay 2019 - October 2020 (1 year and 5 months)Drove SaaS and DaaS sales, including innovative TV audience segments in partnership with Mediamétrie. Increased client portfolio value by 54% YoY; managed global key accounts like Teads (+$2.5M in 2019). Pioneered adoption of Nielsen's SaaS marketing solutions across strategic accounts.
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Education
- MASTER, MARKETINGPARIS SCHOOL OF BUSINESS2009MASTER, MARKETING
- BACHELOR OF SCIENCE ECONOMICSUNIVERSITÉ SORBONNE PANHÉON2007BACHELOR OF SCIENCE ECONOMICS