About Johanna
French
Native or bilingual
English
Fluent
Italian
Conversational
Experience
- TenengroupEmail Marketing SpecialistE-COMMERCESeptember 2021 - July 2022 (10 months)Tel Aviv-Jaffa, IsraelResponsable de la stratégie d'emailing de la région Europe:-rédaction des newsletters-automation marketing-rédaction des briefs pour les designers-set-up des campagnes-reporting
- Pulsar AgencyChargée de projet - marketing digitalTECHSeptember 2020 - September 2022 (2 years)Tel Aviv-Jaffa, IsraelStratégie Marketing : Copywriting, Content optimization (texts and images), storytelling, Branding, Preparing marketing reports, Planning…Operational marketing : Website optimization, email marketing, Community Management (contents and operations)Campaign management: advertising campaigns on social media platforms, PPC…Project management & coordination: working with copywriters, designers, developers…
- MCI FranceChargée de ProjetENTERTAINMENT AND LEISURESeptember 2017 - September 2022 (5 years)Lyon, FranceOperational marketing: Writing, editing, optimizing, revising contents under tight deadlines (emails, landing pages, blog posts...), Managing multiple projects at the same time, collaborating with other teams (projects managers, sales, designers) to drive traffic and convert marketing leads on website, Social Media Marketing, Managing PPC and social media campaigns, Managing event bookings, LogisticsData protection: Implementation of the GDPR process in the company (assisting the DPO).
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