Johana J.

Digital Marketing Strategies Consultant, Media Buying, Key Accounts Management and Audit. Acquisition strategies development, set up and follow-up of Google Ads and Social campaigns, negotiating with networks all verticals, editors, and content creators.

Directly responsible of the Spanish Localization Projects. Managing all Localization Projects assigned to the Spanish team, accountable for the successful completion of each of them. Leading the team to complete and deliver more than 100 projects on short deadlines. Coordinated and successfully completed 4 new product releases, always being on the top performers among the other localization teams. Managing 4 team members, setting team and individual goals, workload optimization, animate team meetings, training members to use new tools and make quarterly individual performance reviews. Market research and content optimization. Company's glossary and style guides creation for the hispanic market. Driving QA Tests for apps, and desktop platforms. QA frontend tester for new features releases and platform pages.

Opening and setting up the Colombian subsidiary. I managed all operations, including team recruitment, budgets, planning, business development, marketing supports and digital strategies, affiliate platform management, CRM integration, sales and marketing strategies. Account management with major e-commerces, publishers and media agencies in the country.