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Jing De GevigneyJD

Jing De Gevigney

International Product Marketing | Senior Manager

€500/day
Paris, FR
15+ years

Average response time: 1 hour

About Jing

Product Marketing & Product Management Expert I From Market Insights to Go-to-Market Success
With 20+ years of experience in B2B tech, I help companies define and execute product strategies that drive business results across international markets.
My Services Include:
  • Market research & Competitive analysis
  • Internal product audits & Stakeholder interviews
  • Product Positioning & Messaging
  • Go-to-market strategy & Sales Enablement
  • Project management for product-related initiatives
  • Ecosystem & Partner relationship management
  • Cross-functional alignment (Product, Sales, Marketing, Execs)
What sets me apart:

  • Proven experience leading global product launches and marketing initiatives across Europe and Asia
  • Deep understanding of complex technical products, especially in regulated environments (Aerospatiale, Telecommunication, Secure doc, Utilities, Payments)
  • Strong strategic thinking, combined with hands-on execution
  • Fluent in English, French and Mandarin - I bridge cultural and operational gaps in global teams
  • French

    Native or bilingual

  • English

    Fluent

  • Chinese

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • UNABIZ (SIGFOX),
    Head of Product Marketing
    INTERNET OF THINGS (IOT)
    April 2023 - Today (3 years and 2 months)
    Lead Global Product Marketing activities, defining the IoT solutions strategy and roadmap, encompassing Sigfox Cloud, Data Platforms, and AI technologies. In charge of ecosystem key partners on boarding and solution promotion
    • Rebuilt the Product Marketing organization by implementing scalable frameworks that strengthened collaboration with R&D PMs, and POs. Led and mentored a cross-functional team (3 PMs, 3 POs) to drive strategic alignment.
    • Launched a strategic partner program within 3 months, generating 0.8M$ revenue within 6 months through efficient GTM planning and execution
  • GENERAL ELECTRIC,
    Grid Solution Utility Communications Product Marketing Manager
    ENERGY AND UTILITIES
    November 2013 - October 2022 (8 years and 11 months)
    Managed Utility Communication Solutions portfolio (in house, OEM & Software platform) impacting 60M$ turn over: Defined and executed products Go-to-Market Strategy, ensuring alignment with global business objectives Delivered C-level business plans and roadmap updates Owned P&L delivery and led incident management with a focus on Lean process Actively involved in or responsible for Product Life Cycle Management- PLCM process (4P, CRM, GR, SPR, PQIM) through Agile, Lean process Regularly collaborated with Engineering, Sales, and Regional teams to ensure alignment and market responsiveness
    • Maintained market leadership through innovation and strategic specification, overcoming market decline and strong competition from' ABB & SIEMENS
    • Presented a Keynote at CIGRE 2020 on Cybersecurity, reinforcing GE's leadership in secure Utility communications
    Spearheaded Global promotion of secure Identity Solutions (including eDoc / eGovernment/ eID card/ ePassport /eGate), developed and implemented go-to-market strategies to expand market penetration, being the main interface between Marketing, Sales teams (Worldwide) and Technical Teams (Hong Kong & Italy)
    • Negotiated high-profile government (RDC) contract
    • Secured Luxury brand tender with Christian Dior
    Led R&D projects and customer-focused projects in the telecommunications sector, ensuring seamless coordination between HQ in France and production sites in China.
    • Successfully delivered key accounts projects for SFR & ORANGE, contributing to 50% of company turnover
  • Arjowiggins Security,
    Secure Document Solution Business Manager
    BIOTECH
    September 2012 - October 2013 (1 year and 1 month)
    Spearheaded Global promotion of secure Identity Solutions (including eDoc / eGovernment/ eID card/ ePassport /eGate),
    developed and implemented go-to-market strategies to expand market penetration, being the main interface between
    Marketing, Sales teams (Worldwide) and Technical Teams (Hong Kong & Italy)
    • Negotiated high-profile government (RDC) contract
    • Secured Luxury brand tender with Christian Dior

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Education

  • Electronic & Telecommunication (Engineering Degree)
    EFREI
    2004
    Electronic & Telecommunication (Engineering Degree)
  • (Bachelor's Degree)
    Wuhan University of Technology, Electronics and Computer Science
    2002
    (Bachelor's Degree)

Skill set

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