About Jennifer
French
Native or bilingual
English
Fluent
Experience
- Royal Canin CambodiaMarketing Communication ManagerAGRICULTUREMay 2021 - October 2021 (5 months)Phnom Penh, Cambodge1. Marketing strategy and implementation- Editorial strategy of RC Cambodia, management of Facebook & Instagram, game contest, Facebook Ads- Creation of a BtoB e-commerce website, copywriting and content production, UX design, SEO strategy- Measurement, design, printing & installation of POS advertising, photowall, kakemono, business card- Organization of three dog events in connection with an activation agency2. Management Management of two interns and of the sales representative, monthly report to the top management3. Consulting: Les Saveurs du Mekong & Piphop Mohop Social media editorial strategy, branding, website update, promotional marketing email, setup and monitoring of product tasting in store
- QED - Quantum Endorphine DigitalDigital project managerDIGITAL AND ITJuly 2020 - May 2021 (10 months)Phnom Penh, Cambodge1. Account management- Be the main contact for clients account management matters.- Build and maintain strong, long-lasting client relationships2. Strategy and project monitoring- Develop digital project strategy (KOLs campaign, social media, website)- Ensure the timely and successful delivery of our solutions according to customer needs and objectives- Manage the relationships with my colleagues in order to work closely and effectively.- Create, complete and fold all the documents necessary for the successful implementation of a project (bloo, skeleton, excel files, PPT,...)- Create reports and track project performance, specifically to analyze the successful completion of short and long-term goals3. Web project- Participate in the initial conception stage along with a client in order to better meet the needs of the client.- Follow the scope of the project that goes from the proposal stage, to the graphic design (.psd and invision), functional requirements, and finally to the delivery of the website.- Ensure compliance with the functional specifications- Work to find and solve any problems with the function of a web project by implementing testing processes and working with technical team in order to address any issues.
- HARiDigital Marketing ManagerSOFTWARE PUBLISHINGJune 2019 - July 2020 (1 year and 1 month)Cambodia1. Marketing strategy and implementation- Sales support design: sales brochure, leaflet, merchandising, newsletter, product video- Website optimization, copywriting and organic referencement (SEO)- Webinar: project management, landing page development, email automation (Microsoft Dynamics), management of the LinkedIn account and LinkedIn Ads- Benchmark: Digital trends & competitors2. Management Top management reports:- data analysis & insights to improve the marketing strategy- Team management with a marketing executive & two graphic designers- Workflow: brief, planning, feedback & leadership3. BtoB Consulting- Lemoon: Social media strategy & CRM (newsletter, email automation, loyalty card)- Startup Studio : Brand Identity, content copywriting
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Education
- Master’s degree (second year)ESP Ecole Supérieure de Publicité, Communication et Marketing2018UI/UX, Social Media, CRM, Design thinking, programmatic, SEO, Digital marketing Strategy, ....
- Master’s degree (first year)IIM - Institut de l'internet et du multimédia2017