Jean-Philippe D.

J'accompagne les entreprises de services qui veulent mieux performer avec ce qu'elles ont déjà.

Concrètement j'interviens sur cinq types de missions : Revenue Ops (pricing, marges, modèle économique), Sales Ops (CRM, pipeline, automatisation des relances), Marketing Ops (acquisition, tracking, génération de leads), Go-to-Market (business plan, étude de faisabilité, lancement d'offre), IA et Automatisation (workflows Make/Zapier, landing pages livrées en une journée).

Livrable fixe. Prix fixe. Pas de surprise.

10 ans d'expérience terrain : Directeur du développement et des opérations d'un organisme de formation (doublement du CA, équipe de 7 à 40 personnes), accompagnement de plus de 100 projets entrepreneuriaux.

Basé à Caen. Normandie et remote France.

Missions:

- Management of the development departments (communication & marketing, sales, sales administration) and operations (digital transformation, IT, general means) - 12 to 19 people

- Definition and implementation of the development and operations strategy.

- Member of the management committee - Participation in strategic decisions and structuring of the company. Results:

- Reorganization and development of the sales, communication, and operations teams to follow the company's growth. Increased team size from 7 to 15 people.

- Obtained Qualiopi quality certification.

- Created records and ensured GDPR compliance for the company.

- Transferred IT infrastructure from EM Normandie to EM Normandie Compétences (Sharepoint, Azure, Intune, exchange) and implemented the company's IT policy.

Missions:

- Structuring and managing the sales and marketing department, consisting of 7 to 9 people.

- Creating, launching, and developing the EM Normandie Competences brand and its associated products.

- Ensuring the definition and implementation of the department's digital strategy.

- Preparing for the outsourcing of the EM Normandie's professional and continuing education business unit to the EM Normandie Competences SAS. Results:

- Formalisation of processes and integration of 6 new employees.

- Opening of 10 new training sessions in less than 8 months with over 200 students.

- Launch of the brand and its media (website, brochures, advertisements...), with over 5K annual visits, a community of +1000 followers on social media, and +15 press articles in 1 year.

- Implementation of a CRM and ERP (formation) and automation.

- Creation of the business plan for the EM Normandie Competences SAS, as well as the outsourcing strategy for support functions (IT, General means...), commercial and communication.