About Hugo
๐ ๐ฆ๐ฝ๐ฒ๐ฐ๐ถ๐ฎ๐น๐ถ๐๐ถ๐ป๐ด ๐ถ๐ป ๐ฝ๐ฟ๐ผ๐ณ๐ฒ๐๐๐ถ๐ผ๐ป๐ฎ๐น-๐ด๐ฟ๐ฎ๐ฑ๐ฒ ๐๐ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ถ๐๐ฒ ๐๐ผ๐ฟ๐ธ ๐ณ๐ผ๐ฟ ๐น๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด ๐ฏ๐ฟ๐ฎ๐ป๐ฑ๐ ๐ฎ๐ป๐ฑ ๐ฎ๐ด๐ฒ๐ป๐ฐ๐ถ๐ฒ๐, Hugo Barbera has ๐ญ๐ฒ ๐๐ฒ๐ฎ๐ฟ๐ ๐ผ๐ณ ๐ฒ๐
๐ฝ๐ฒ๐ฟ๐ถ๐ฒ๐ป๐ฐ๐ฒ in advertising and fashion, collaborating with global icons like ๐ก๐ถ๐ธ๐ฒ, ๐ฉ๐ผ๐น๐ธ๐๐๐ฎ๐ด๐ฒ๐ป, ๐๐๐ฑ๐ถ, ๐๐ผ๐ฐ๐ฎ-๐๐ผ๐น๐ฎ, ๐๐๐ด๐ผ ๐๐ผ๐๐, ๐ฉ๐ผ๐ด๐๐ฒ, and ๐๐ผ๐ฟ๐ฏ๐ฒ๐. His work has earned awards at major advertising and fashion festivals.
As co-founder of HumAIn, Hugo has delivered ๐ฏ๐ฌ+ ๐ฐ๐ผ๐บ๐บ๐ฒ๐ฟ๐ฐ๐ถ๐ฎ๐น ๐๐ ๐ฝ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐๐, including a ๐ฉ๐ผ๐ด๐๐ฒ ๐ ๐ฎ๐ด๐ฎ๐๐ถ๐ป๐ฒ ๐ฐ๐ผ๐๐ฒ๐ฟ (๐ฎ๐ฌ๐ฎ๐ฎ) and the ๐ณ๐ถ๐ฟ๐๐-๐ฒ๐๐ฒ๐ฟ ๐ฎ๐๐ฎ๐ฟ๐ฑ๐ฒ๐ฑ ๐๐ ๐๐ฎ๐๐ต๐ถ๐ผ๐ป ๐๐ถ๐น๐บ, ๐ฎ๐น๐๐ผ ๐ณ๐ผ๐ฟ ๐ฉ๐ผ๐ด๐๐ฒ. His work has been exhibited in ๐ ๐ถ๐น๐ฎ๐ป, ๐ฃ๐ฎ๐ฟ๐ถ๐ & ๐ก๐ฒ๐ ๐ฌ๐ผ๐ฟ๐ธ, and featured in renowned publications like Vogue and Forbes.
A seasoned keynote speaker, Hugo has inspired audiences at ๐๐ถ๐ด๐ถ๐๐ฎ๐น ๐๐ฎ๐๐ต๐ถ๐ผ๐ป ๐ช๐ฒ๐ฒ๐ธ ๐ฃ๐ฎ๐ฟ๐ถ๐, ๐จ๐ฝ๐๐ฐ๐ฎ๐น๐ฒ ๐๐ผ๐ป๐ณ, and ๐๐ฎ๐ป๐ป๐ฒ๐ ๐๐ถ๐ผ๐ป๐, showcasing the transformative power of AI-driven creativity.
English
Native or bilingual
Spanish
Native or bilingual
Catalan
Native or bilingual
Remote only
Primarily works remotely
Experience
- HumAIn Directors DuoAI Consultant & DirectorJuly 2022 - Today (4 years)โข Specializing in professional grade AI still image and video.โข +30 commercial AI projects.โข Cannes Lions 24 & 25 AI speakerโข 9 months AI consultancy for Publicis Luxe.โข Projects for Hugo Boss, Chloรฉ, l'Orรฉal, Viktor&Rolf, SNCF, Coca Cola.โข AI training for advertising agencies.โข AI creative workshops for Pfizer, Toptal, Finnerton.
- ToptalBrand / Creative directorMay 2020 - January 2024 (3 years and 8 months)โข Teaching AI Masterclasses for professionals at Cannes Lions 24 & 25โข Design brand strategy for NBA star web3 brand, including website, NFT collection & apparel.โข Made a complete brand and strategic redesign for an NFT brand that already sold $100 million.โข Build a Web3 brand from scratch, from strategy and positioning to logo and full branding design.โข Design logo & brand book for NFT start up from Houston
- In CrimeCreative director / Co-FounderNovember 2019 - January 2022 (2 years and 2 months)Barcelona, Spainโข Creative direction for fashion photo & video shootsโข Publish in magazines like Forbes, Esquire & Vogueโข Company was awarded the 3rd place at city hall creative program for its innovative strategy
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Education
- Advertising and PR DegreeJaume I University2009Advertising and PR Degree
- MBAThePower Business School2025MBA
Skill set
Categories
- Other