Description

I came to marketing from an unlikely place: a computer science degree and a live SOC environment. But somewhere between analysing threat data and building B2B pipelines, I realised what I actually love is the space where technology meets how people feel about brands.

Fashion and luxury have always been my world outside of work the craft, the storytelling, the way a brand makes someone feel something without saying a word. Now I want to bring both sides together.

I'm a marketer and business develeoper who can read a technical product brief, translate it into a campaign that resonates, and understand why a consumer reaches for one brand over another. That blend CS foundations, cybersecurity context, FMCG experience, and a genuine obsession with fashion is what makes my point of view different.

What I work on: GTM strategy · Brand storytelling · Content & SEO · CRM & email · Fashion-tech & luxury brand marketing

Industry field of expertise

Languages

English
Native or bilingual
French
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Lesaffre
Assistant Product Manager Intern
June 2025 - December 2025 (6 months)
France
• • Contributed to building a Commercial Excellence Academy an internal training initiative for sales & marketing teams across 5+ international markets (programme in development throughout the internship).
• • Designed 10+ training modules (product knowledge, sales techniques, GTM messaging) as part of the academy content pipeline.
• • Built Excel dashboards to measure academy progress tracking metrics like module completion rates, satisfaction scores, and content adoption across 15 KPIs.
• • Ran post-module surveys and identified 3 areas where content could be improved, feeding recommendations back to the programme manager.
• • Worked closely with Product, Sales, and Marketing teams to make sure training content matched the company's commercial priorities and GTM strategy.
• • Tools: Excel, PowerPoint, ChatGPT & Claude (for drafting training content and materials faster).
SafeAeon Inc
Marketing & Business Development Associate
July 2023 - July 2024 (1 year)
• • Supported GTM execution for B2B CSaaS services through market research, competitive intelligence, and customer insights, contributing to refined targeting strategies.
• • Developed customer personas, product messaging, and value propositions, contributing to a 15% increase in qualified leads through stronger positioning and demand generation.
• • Created sales enablement collateral, pitch decks, proposals, case studies, and product presentations — directly supporting business development efforts.
• • Managed HubSpot CRM workflows across 1,000+ customer interactions, improving pipeline visibility and increasing lead conversion rates by 18% through optimized nurture sequences.
• • Implemented Jira-based project tracking, reducing campaign delivery delays by 20% and improving cross-functional collaboration.
• • Tools: HubSpot, Jira, , Linkedin , ChatGPT for research and content generation.
SafeAeon Inc
Analyst Intern
January 2023 - June 2023 (5 months)
India
• • Analysed 500+ operational alerts to identify efficiency patterns, reducing issue resolution time by 20%.
• • Built structured analytical reports and dashboards to support data-driven decision-making across operations and client delivery teams.