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Guillaume ChevalierGC

Guillaume Chevalier

Project Manager/Influence Marketing/Event Manager

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

About Guillaume

À travers mes 6 années d’expérience, j’ai développé une connaissance du marché du
sport et du jeux vidéo à travers les nombreux projets que j'ai mené à bien.
J’ai travaillé pour différents types d'acteurs, que ce soit chez l'annonceur ou en agence ce qui m'a permis de développer un large panel de compétences ce qui me permet d'opérer sur de nombreuses verticales dans le secteur du divertissement.
J'ai aussi de l'expérience dans l'événementiel pour avoir participé en tant que chef de projets à de nombreux salons.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Chevalier Consulting
    Brand Digital Consultant
    February 2019 - Today (7 years and 4 months)

    - Account Manager FFFB
    - Head of Project eLigue 1 Tour
    - Event Manager OES 2021/2022 and GFG 2021/2022
    - Head of Influence GFG 2021/2022
    - Digital brand strategy for Auxipress (White Papers "L'E-SPORT : LES MARQUES AUX MANETTES")
    - Esport consultant for marketing agencies (Sigma Esport, Freaks 4U Gaming) on different kind of projects : Strategic planning, tenders, project and event management.
    - Influence Project Manager for Freaks 4U Gaming
    - Writting business article for Esport Insights
    - Strategic and sectoral monitoring
  • SPORTLAB SRL.
    eSport Strategic Consultant
    June 2017 - December 2018 (1 year and 6 months)
    Île-de-France, France

    - Managed a brand portfolio composed of three major actors : PlayStation, PMU esports and INSEP
    - Made a strategical recommendation for the second year of PMU in Esports
    - Lead a market study on the French esports industry
    - Made an introduction document to the Esports world and arranged meetings with non-endemic brands (Mercedes, Bouygues Telecom)
  • Epsilon eSports
    Partnership Manager - Business Analyst
    March 2016 - December 2018 (2 years and 9 months)
    Belgium
    Partnership :
    - Managing Epsilon sponsors portfolio (200K Dollars - Hype Energy Drinks, ViewSonic, Scuf Gaming, Trust Gaming, ING, Hello Bank) and all the deliverables which includes the content production for social media (template, video ect...), the operational aspect of all sponsor's activation (Epsilon eSports players eSport show attendance, eSport academy creation, , the monitoring of players behaviour on social media)
    - Create innovative partnership with football club (AS Monaco and Manchester City)
    - Set up epsilon commercial folders and sponsors package
    - Create a corporate document for commercial prospect purpose
    - Create customized commercial proposal for meetings with prospects Business Analyst :
    - Analysis of the eSport environment to take decisions to be involved in eSport games (Hearthstone, Fortnite, R6S) or specific tournament and ensure the follow up (Call Of Duty World League, Gfinity Elite Series ect...). Creating document to submit if there is a selection to be part of a tournament or competition (H1Z1 Pro League)
    - Sectoral and media monitoring
    - Market study analysis
    - Targeting prospects who could be interested by eSport and set up meetings to either make them discover the eSport world or either bring them an in depth view of the market. Succeed to create contact in their framework with brand like Dugout, Nielsen, EDF

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Education

  • Marketing, Contrôle de Gestion, Intelligence économique, Droit
    Ecole de Management de Normandie
    2014
    Marketing, Contrôle de Gestion, Intelligence économique, Droit
  • Licence histoire/ Préparation aux concours d'entrées aux IEP de province, Histoire, Culture Générale, Anglais, Science Politiques, Géographie.
    Institut Catholique de Paris
    2013
    Licence histoire/ Préparation aux concours d'entrées aux IEP de province, Histoire, Culture Générale, Anglais, Science Politiques, Géographie.

Skill set (7)

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