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Ghalia BoustaniGB

Ghalia Boustani

Retail | content curation | Insights | Speaking

€550/day
Paris, FR
8-15 years

Average response time: 1 hour

About Ghalia

🇬🇧 With over a decade of experience in the evolving world of retail, I help brands, agencies, and institutions decode consumer behavior and translate it into actionable strategies.

I specialize in:

• Retail Whitepapers – Insight-driven reports uncovering key trends, behaviors, and retail innovations.
• Curated Store Tours – Immersive retail walkthroughs in Paris, London, and beyond, tailored to inspire and inform.
• Podcasts – Host of a long-running series with 130+ interviews with retail professionals across sectors.
• Speaking Engagements – Experienced keynote speaker and moderator at 30+ global conferences and roundtables.

Let’s connect if you’re looking to add value to your retail strategy with content that resonates and insights that drive action.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Univers retail
    Retail Consultant
    CONSULTING AND AUDITS
    July 2022 - Today (3 years and 11 months)
    Paris, France
    Founder of the Retail Luxury knowledge center
    Luxury retail content curation
    Consulting missions: Auxo, Familiprix, ESCE, Glion
    Speaking: Paris Retail Week, Shop!, Hop!, ISLUX, ISLUXII
    Content marketing Retail Social media training marketing consultant
  • MIAW DESIGN
    Créatrice de contenu
    SOCIAL NETWORKS
    December 2020 - December 2024 (4 years)
    Carcassonne, France
    Development of content for the Instagram network.
    Research of relevant themes.
    Creation of content tailored to the social platform (texts, photos, videos).
    Development of video scripts and video recording.
    Preparation of the publication schedule (timing, frequency, dates, etc.).
    Création de contenu Brand content Curation
  • Huckster
    Pop-up retail specialist
    EDUCATION AND E-LEARNING
    November 2017 - Today (8 years and 7 months)
    Paris, France
    Retail consulting and pop-up retail.
    Curation and development of retail and marketing content.
    Sharing on social media (visuals, texts, and videos).
    Publishing retail-related manuscripts.
    Hosting a retail podcast.
    Création de contenu Retail Marketing Marketing de contenu Content marketing Brand content

Recommendations

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Alaa Mourad and 1 other person have recommended Ghalia

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Education

  • Doctorat en Sciences de Gestion
    Ecole Supérieure des Affaires
    2017
    Sujet de recherche le retail éphémère (les pop-up stores) Expérience client. Impact de l'atmosphère sur les réactions des consommateurs.
  • Ph.D en Sciences de Gestion
    Université Paris 1 Panthéon Sorbonne
    Sujet de recherche : les magasins éphémères, leurs atmosphères et les comportement des consommateurs

Certifications

Skill set (22)

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