About Gabriella
Recent graduate with 2+ years of experience in Digital Marketing and Market Research skilled at analyzing data and determining how consumers perceive brands and brand advertising. Able to make accurate recommendations based on in-depth research and interpretation of data. Hardworking, committed, detail-oriented, team player, and creative professional.
Spanish
Native or bilingual
English
Fluent
French
Basic
Remote only
Primarily works remotely
Experience
- KantarAssistante Chargée d'ÉtudesCONSULTING AND AUDITSSeptember 2022 - December 2022 (4 months)Paris, France- Performed market research, to evaluate brand image, customer behavior, and customer experience.- Analyzed monthly and quarterly results and provide insights for eleven countries.
- Publicis GroupeJr. Account ManagerApril 2021 - August 2021 (4 months)Bogotá, Bogota, Colombia- Managed SEM account in Google Ads and programmatic account in Verizon DSP.- Developed and implemented SEM strategies.- Optimized campaign budget, increasing ROAS.- Increased performance of campaigns (Conversions).- Provided recommendations to clients to enhance campaign content, thus, results.
- Kantar RetailFreelanceCONSULTING AND AUDITSJanuary 2023 - March 2023 (2 months)Paris, France
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Education
- Msc in Marketing Management, MarketingEDHEC Business School2022Msc in Marketing Management, Marketing
- Bachelor of BusinessPontificia Universidad Javeriana2020Bachelor of Business Administration - BBA, Administracion de empresas