Gabriel Danet

Freelance / consultant for start-ups and large groups for B2C and B2B projects. I managed the entire design project and creation of digital services for start-ups, digital companies, software publishers, agencies and large groups. Working alone is easier, working in a team is exciting. I’m used to working as a team with another UX/UI designer.

An exciting year and an exciting mission for a UX designer. During this time I had the opportunity to participate in the launch of a Saas platform at the French unicorn, Criteo.

At the forefront of marketing technology, Criteo decided to launch a (self) service through a Saas platform. A big challenge where the user is allowed to set up his own campaign, and utilise the most complex technologies that Criteo offers.

For the aim of this project I traveled to Barcelona where I interviewed account managers linked to the user segment. I collected and interpreted the data needed for performing the task as a UX researcher.

In collaboration with two product managers, I managed to design the first live version of the user flow. This version was positively received and validated by every stakeholder involved. Achieving this goal, at this level of complexity, took skill, attention and flexibility. As an external ‘contractor’, it was crusual to understand the technologies used by the company, their configurations and internal work culture to deliver the desired end-result.

Teaming up with a product manager and a developer, I was in charge of defining the tracking plan on the minimum valuable product (MVP) that we designed. This resolved into creating a dashboard used to following the main tunnel and other key data, in order to monitor their improvements.

Lastly, I also participated in, and monitored the evolution of the platform and the internal Ui- kit and Design system, by staying involved in the iterations according to the ‘Lean’ strategy.

In conclusion, my experinces at Criteo helped to develope the skill set needed to interpret and integrate complex briefs and to deliver high quality designs.

DESIGN-STARTER, OUR 5-DAY MVP CREATION PROGRAMME!

In co-creation with you, we will formalise your interface to seduce and be effective for your users. The goal is to give your MVP every chance, an innovation must look like an innovation!

Our output: An interactive prototype that is easy to develop, a brand identity and its resources

L'Oréal / BPI / EDF / GRDF / Viadeo / Bizzen / Cabsule / Createu.rs / Invitly /Direct Booking / AMGEN / Foxy Nerds / GreenGo / Horsecom / Hubivsor / Tiller / Xtramile / Ideta / MyGus / Capsul Protect / Shortouch / Sobnb / Sweetch / TechForce / Twistr / DocnDoc / Eagle Driver / Building Manager / Amessens / Hackathon.com / Whojam / Wonder parents / Roche / Allianz / Adventurs / Drive together / Edgar / RidZinga / Almigo / Momento / SolarWind / Jimmy the Bot / Senova / AtHome / Agora / Pay'nWin / Shopeaz / Diappnose / Smartmoove / Zensee / Appyfew / Fiwmystreet / Nox / Shall We Dance / SuperOne / Qwit / myDico

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UX/UI design, mobile & web.

Black Beans is an organisation of digital design enthusiasts. Applications, interfaces or connected objects, we work for coherent and functional creations

Our strength: a team of two complementary UX/UI designers!

I'm in charge of designing and creating interfaces, as well as managing and monitoring development teams

AREAS OF EXPERTISE :

- Facilitation of design thinking workshops in co-creation

- Co-creation coaching of MVPs

- Definition of strategy and project scope

- Creation of visual identity

- Creation of mobile or web-responsive wireframes/mockups

- Creation of functional prototypes

- Management of front-end development teams

- Front-end integration (HTML/CSS/JS)

- Optimisation of passive referencing / SEO