About Florie
Vous voulez attirer plus de clients et faire croître votre chiffre d’affaires grâce à des mots justes et percutants ?
Je vous aide à transformer vos idées en textes clairs, authentiques et stratégiques — ceux qui inspirent confiance et incitent à l’action.
Ancienne professionnelle des Ressources Humaines, formée en naturopathie, j’apporte une approche humaine et alignée du copywriting : comprendre vos clients en profondeur pour leur parler avec leurs mots.
Mes prestations :
- Rédaction de pages web et fiches produits orientées conversion
- Emails marketing et séquences d'automatisation
- Articles de blog optimisés SEO, revue et audit de votre site internet et présentation
Mon objectif : vous aider à communiquer avec authenticité tout en boostant vos ventes — sans jamais sacrifier votre ton ni vos valeurs.
Italian
Fluent
English
Native or bilingual
French
Native or bilingual
Can work on-site
Nice (up to 50km), Monaco (up to 10km), Biot (up to 10km)
Experience
- FreelanceCopywriterSOCIAL NETWORKSAugust 2025 - Today (10 months)Nice, FranceRédaction d'articles de blogs, email marketing, création de contenus sur LinkedIn, ghostwriter pour publication de livres business et développement personnelDomaines de prédilection :- Bien-être (naturopathie, féminin, gynécologie, développement personnel, sport, yoga, méditation)- Ressources Humaines (développement de carrière, recrutement, mobilité interne, diversité et inclusion, handicap et emploi)
- AmadeusSenior Talent Acquisition SpecialistTRAVEL AND TOURISMSeptember 2023 - Today (2 years and 9 months)Nice, FranceTech recruiter in the field of Travel - sourcing and recruitment of Engineering profiles, Corporate functions and business functions (product management, UX)EMEA recruitmentsDEI ChampionI support the business in hiring their talents and making them grow
- AmcorHR Business Partner EMEASeptember 2017 - December 2020 (3 years and 3 months)Sand, France• responsible for ensuring consistent approach in the HR policies and guidelines on the sites and in the functions: performance cycle, annual merit increase, bonus payment and allocation• point of contact for the sites and managers for all HR related topics (covering middle management to Director level)• coordinate, support and advise the business on Learning & Development activities, onboarding of new hires, as well as Talent acquisition actions• be a main driver of the Internal mobility: identify potential candidates, support the change in consistency with their development expectations as well as the business needs• coordinate the Global Engagement Survey and follow up of action plans• act as a change agent to support key HR initiatives in the local HR community, as well as management community
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Education
- Ten Habits of Mentally Strong People Supporting women in the workplace Building a neuro-inclusive hiring process Maximizing Productivity with AI UX Research LogisticsTen Habits of Mentally Strong People Supporting women in the workplace Building a neuro-inclusive hiring process Maximizing Productivity with AI UX Research Logistics
- Copywriting2025Copywriting