Description

Specialized in supporting premium food brands, I help my clients expand their presence in the European and MENA markets. From defining growth strategies to identifying distribution channels and securing key partnerships, I have successfully positioned several brands as leaders in their industry.

My network and in-depth knowledge of the sector enable me to identify strategic opportunities and ensure efficient market deployment. If you’re looking to take your brand to an international level, I would be delighted to assist you.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Spanish
Conversational
Italian
Conversational

Workplace preferences

Can work on-site

Dubaï (up to 50km)

Petits Grecs
Marketing Project Manager & Business Development
AGRICULTURE
March 2022 - Today (4 years and 3 months)
Develop and manage Trade Marketing initiatives to strengthen product visibility.
Identify new buyers and sales points tailored to each market.
Negotiate and close contracts with business partners.
Represent brands at professional trade shows, such as the Gourmet Salon, to increase visibility and establish new business relationships.
Build and maintain strong relationships with business partners.
Ensure effective communication between distributors, retailers, and warehouses.
Create and update presentations and product catalogs tailored to each market.
Participate in updating packaging, including translating it for different markets.
Adapt catalogs and pricing, taking into account the specific constraints of each market.
Coordinate with agencies to define the digital media strategy and oversee content creation.
Ensure consistency between brand image and market practices.
Réseaux sociaux Social media Food & Beverage Food and Beverage community manager food Marketing de contenu Stratégie commerciale Développement commercial Développement commercial international salons professionnels Salons internationaux Stratégie de distribution distribution spécialisée
Apple
Business Developper
TECH
January 2021 - February 2022 (1 year and 2 months)
Paris, France
Identify, qualify & grow an opportunity pipeline, lead new sales from SMB
to Key accounts. Build strong relationship with our current accounts and
future partners through Retail channels. Collaboration & management
with the Retail Teams to support the sales and build an expertise of the
Business industry within Retail.
Re-mind PHD
Marketing Project Manager
March 2019 - January 2022 (2 years and 10 months)
Daily planning and execution of social media campaigns across multiple platforms.
Development of tailored digital media strategies.
Client management and coordination with creative agencies.
Tracking and optimizing the performance of various campaigns.
Reporting and analysis of digital campaign results (Google Ads, Excel, PPT, etc.).
Réseaux sociaux Communication digitale Stratégie de communication