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David C.DC

David C.

Expert Amazon Seller, Vendor & Ads | Ex-Amazon

€1,000/day
Paris, FR
8-15 years

Average response time: 1 hour

About David

⭐J'ai travaillé plus de 5 ans au sein des départements Marketplace et Retail d'Amazon (France & Europe) sur des fonctions de gestion grands comptes et management d'équipes. J'ai notamment occupé la fonction de manager AVS (Amazon Vendor Services) responsable des catégories de produits Hygiène & Santé.


⭐ Fort de cette expérience, j'ai confondé le cabinet de conseil avec agence intégrée Hyperion qui accompagne les marques à atteindre leurs objectifs et performer sur Amazon (Vendor/Seller).


⭐Je peux vous accompagner de manière holistique sur l'ensemble des thématiques Amazon liées à vos enjeux:
  • Stratégie globale (ex: optimisation du mix 1P/3P)
  • Sélection (ex: offres actives, mise en place de variations, qualité des pages produits, description/keywords/images/bullets points) & Image de marque (brand store, contenu A+)
  • Disponibilité et efficience opérationnelle (ex: logistique, vitesse de livraison, prime)
  • Business Advice (ex: pricing, Amazon Business)
  • Traffic & Conversion
  • Deals et promotions (ex: stratégies promotionnelles, participation aux événements)
  • Veille concurrentielle : benchmarking de la concurrence et des perspectives de développement
  • Négociations annuelles (Retail)
  • Conformité, Régulation & Santé du compte
  • Expansion Européenne et mondiale
  • Gestion de l'Advertising (optimisation des campagnes, rationalisation du budget, maximisation du ROAS)
  • Reporting & Finance
  • Outils et développement tech (ex: intégration API, automatisation de tâches)
⭐Mes formats d'intervention s'adaptent à vos besoin:

  • Conseil & Stratégie pour vous accompagner au quotidien
  • Gestion externalisée pour combiner recommandations stratégiques et exécution opérationnelle des tâches
  • Formation pour permettre à vos équipes de gagner en expertise
  • Gestion de situations complexes/spécifiques sur demande (ex: acquisition/cession d'activité)
⭐N'hésitez pas à me contacter pour plus d'informations, je serai ravi d'échanger avec vous sur vos enjeux Amazon.

  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Amazon
    Team Leader - EU Retail
    June 2021 - June 2024 (3 years)
    Paris, France

    - Led Amazon Vendor Services in FR for Health & Personal Care Categories (Household Consumables, Baby Care, Shaving, Nutrition, Family Planning, Health Care) from Jun'21 to May'22. Built and managed a EU team dedicated to all categories of Procter & Gamble (P&G) and Baby Care since May'23.
    - Drove steady growth on 30+ top Vendors on Amazon (€300M+ sales/ year). Management of the whole business cycle with vendors (recruitment, negotiations, profitability, business reviews).
    - Built up and directly managed a team of up to 17 Brand Specialists (E-Commerce Consultants) including recruitment (x4 in 1Y), coaching, performance management and promotion with high focus on their personal development
    - Supervised and developed all activities regarding Availability & Operational Efficiency, Business Advice, Conversion, Selection, Traffic, EU Expansion (8 Countries)
    - Reported Directly to Amazon Leadership in Germany and integrated in EU organization with direct reports and peers located abroad (UK, Germany, Italy, Spain)
    - Led major cross-divisional projects incl.
    o Deals (promotional offers) Management: Plan, Financial review, operational supervision.
    o Productivity Stream: Model building and initiative management (mainly automation) to assess Brand Specialist productivity and forecast recruitment at EU level
    o P&G: Owned End-to-End annual negociation cycle for Amazon vendor services (offer, staffing, pricing) with P&G EU central team, defined KPIs and monitored all-year-long AVS performance, liaised constantly with P&G team (weekly calls, EU summits) to ensure perfect business execution.
    o ESSEC: Lecturer in the core strategy course (each quarter I built a Amazon business case for course students, guide them in their approach and assess their value proposition)
  • Amazon
    Key Account Manager - FR Marketplace
    November 2020 - June 2021 (7 months)
    Paris, France

    - Led the Seller Fulfilled Prime Program for FR
    - Led the Leadsourcing Program (5 people team)
    - Coached, trained and Mentored 5 Account Managers to hep them reach their targets
  • Amazon
    Account Manager - FR Marketplace
    April 2019 - October 2020 (1 year and 6 months)
    Paris, France

    - Prospected and recruited high potential third party sellers (Yearly turnover on Amazon> €5M) on the Prime program: complete sales cycle from cold call pitch, to negotiation, deal closing, and pipeline management
    - Account managed sellers to define their strategy and maximize their revenue on Amazon's marketplace (stocks management, prices, products selection). Led the Sales Q1-Prep Initiative.
    - Overachieved all quarterly targets defined by leadership by +25% on average. #1 performer in 2020
    - Trained and Mentored two Account Managers located in Hyderabad (India). Mentored new joiners in the FR business team.
    - Managed major transversal and cross-team projects, including:
    o Carrier management. Roll-out of a shipping service allowing Sellers to buy Chronopost Labels directly on Amazon. Management of Amazon/Chronopost relation on Seller Fulfilled Prime (SFP) program.
    o Launch of SFP Self-Service registration for Sellers. Tech developments supervision, coordination of international teams, post-launch monitoring and developments.
    o Marketing for SFP program by creating targeted emails, organizing events, developing content (videos, testimonials, brochures, branded products)

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Education

  • Master of Management
    The University of Queensland
    2018
    Master of Global Management
  • Master of Science (MSc) in Management - Grande Ecole
    ESSEC Business School
    2018

Skill set (14)

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