Description

Digital & e-commerce project manager with 14+ years of experience in luxury and international environments. Expert in orchestrating digital activations, product launches and e-commerce experiences across multi-market ecosystems. Recognized for combining brand excellence, operational precision and performance-driven execution.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Indonesian
Conversational

Workplace preferences

Can work on-site

Paris (up to 10km)

L'Oréal SA - L'Oréal France
E-Commerce Manager - YSL DMI
August 2022 - February 2026 (3 years and 6 months)
Paris, France
Helping the brand and countries to grow their visibility online with an excellent master website and new features developments along the year.

Website development: working on the Master website development: UX/UI, SEO, build features, apply brand strategy.

Content: integrating product launches and promo campaign with our creative and webmastering agencies.

Day to Day:
Secure cross-team dependencies (Marketing, CRM, Webmastering, Creative Agencies, Regions - 26 Countries)
Improve processes and ways of working
Arbitrate priority and resource conflicts
Localization support: localization kit with xml + new Features Releases notes every sprint.
Services: Implementation of different digital services in our website, with new features, content and assets to ensure the visibility and the try-on of the different services such as VTO.
Foster collaboration with IT teams and ensure continuous improvement and upgrading of the site ( YSL Design System).
Prepare and enhance internal communications and presentations for senior management (Head of E-Commerce, DMI Direction Team)
Communication & presentations: contribute to the structuring and delivery of management-level deliverables
Webmastering site e-commerce Marketing de contenu NGL
L'Oréal SA - L'Oréal France
E Commerce Manager Kiehl's
FASHION AND COSMETICS
January 2021 - July 2022 (1 year and 7 months)
Paris, France
•Creation and implementation of animation plans for a portfolio of 6 Kiehl's E-Commerce sites (Belgium, Netherlands, Switzerland, Norway, Sweden and Denmark): catalog management, CRM plan and promotional plan.
•Coordination between the digital teams of 6 countries, the external agencies and the global marketing department.
•Drive customer acquisition, retention and growth through digital marketing and a seamless online customer experience, including managing CRM, loyalty programs and ensuring efficient delivery and return processes.
•Work closely with head office marketing to define and adapt the consumer experience and e-merchandising.
•Foster collaboration with IT teams and ensure continuous improvement and upgrading of the site.
E-commerce site internet site e-commerce Webmastering Stratégie webmarketing