About Borislav
🎯 Expert Marketing Performance Premium | SEA | SEO | SMA | IA | Acquisition & Croissance Digitale
Ancien parlementaire et dirigeant expérimenté, je mets aujourd'hui mon expertise au service des entreprises souhaitant accélérer leur acquisition digitale et optimiser leur performance marketing.
✅ Expert SEA (Google Ads, Bing Ads) : Création, gestion et optimisation de campagnes d'acquisition à fort ROI. Stratégies avancées de mots-clés, automatisation via IA, analyse des performances et scaling des budgets.
✅ Référencement Naturel (SEO) : Optimisation technique, sémantique et netlinking pour améliorer la visibilité organique et générer du trafic qualifié.
✅ Social Ads (SMA) : Publicité sur Meta Ads (Facebook/Instagram), LinkedIn Ads, TikTok Ads pour des campagnes orientées conversion (lead gen, e-commerce, B2B/B2C).
✅ Intelligence Artificielle & Automatisation Marketing : Intégration d'outils IA pour améliorer la performance des campagnes, automatiser les tâches répétitives et maximiser la productivité.
✅ Stratégie Marketing Globale : Élaboration de stratégies omnicanales, optimisation du tunnel de conversion (CRO), gestion de la data et pilotage des KPIs pour un marketing réellement data-driven.
Grâce à mon expérience de dirigeant, je vous apporte une vision stratégique à 360°, associée à une exécution précise et opérationnelle.
French
Native or bilingual
Russian
Native or bilingual
English
Native or bilingual
Bulgarian
Native or bilingual
German
Conversational
Can work on-site
Paris (up to 50km)
Experience
- National Assembly of the Republic of BulgariaMembre du Parlement - Member of Parliament 47th AssemblyDecember 2021 - Today (4 years and 6 months)Sofia, Bulgaria
- Innovation 360 Group ABInnovation Management Consultant - Licensed Practitioner 2017 - 2018March 2017 - December 2021 (4 years and 9 months)Stockholm, Sweden
- GEM Consulting SASCEOMarch 2016 - October 2021 (5 years and 7 months)Île-de-France, France- International work with top clients - Nokia, Svyazcom, Yandex;- Contract drafting and high level commercial negotiations;- Strategy supervision and help with day-to-day management of this innovative consultancy at the interface of the IT / Telecom and Automotive markets;- Pricing Consultancy Expertise;- Signed several contracts with important players of the IT / Telecom sector in Eastern Europe;- Major partnerships with important Internet companies in Eastern Europe;- Full administrative oversight, HR management, P&L responsibility and accounting management and oversight.
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Education
- Diplôme Grande Ecole, International Business StrategyLycée Louis-le-Grand INSEEC2011Diplôme Grande Ecole, International Business Strategy
- Sustainability Minor, SustainabilityCopenhagen Business School2010Sustainability Minor, Sustainability