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Bérengère Seven

International CRM Marketing Manager

Can work in or around Paris

  • 48.8651
  • 2.3991
Propose a project The project will begin once you accept Bérengère's quote.
Propose a project The project will begin once you accept Bérengère's quote.

Location and workplace preferences

Location
Paris, France
Can work onsite in your office in
  • around Paris 20e Arrondissement and 10km

Preferences

Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
  • E-commerce
  • Fashion & Cosmetics
  • Agriculture
  • Civic & Social Organizations
  • Film & AV
+1 autres
Company size
  • 1 person
  • 2-10 people
  • 11 - 49 people
  • 50 - 249 people

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

Check out languages spoken by Bérengère

Categories

Skills (29)

Bérengère in a few words

CRM Manager International avec 5 ans d’expérience, j'ai travaillé à Berlin, sur le CRM et la relation client, sur des acteurs de la tech/digital : Zalando, HelloFresh, Booking.com.

Je cherche à accompagner des organisations, des start-ups qui se développent, sur leur projet email marketing, mobile marketing, CRM.

Grands axes de compétences :
-> CRM email/mobile, data-driven, sur des pure players numériques (campagnes, relance, réactivation, rapports, forecastings, AB testing, KPI's, optimisation continue)

-> Activités de restructuration de départements et de lancement de marchés ou produits dans des nouveaux pays.

-> Relation client : connaissance poussée des problématiques client et de leur expérience utilisateur réelle.

Interfaces :
CrossEngage, MailChimp, Selligent, Braze, UMS, Salesforce (service cloud).


Check out Bérengère's full description

Experience

HELLOFRESH

E-commerce

CRM & CAMPAIGN MANAGER

Berlin, Allemagne

August 2018 - September 2019 (1 year and 1 month)

Responsable e-mail & mobile (BEfr, BEnl, NL, LU)
Campagnes e-mail CrossEngage & mobile Braze (20+ campagnes / jour)
Responsable segmentation 250k+ clients
Rapports hebdomadaires & Optimisation continue (KPIs & A/B testing)
Responsable lancement de nouveaux marchés (FR, SE, DK, EveryPlate USA)
Mise en place nouveaux process / restructuration des pôles pays

ABRAMO

E-commerce

SENIOR CUSTOMER EXECUTIVE

Berlin, Allemagne

September 2016 - March 2018 (1 year and 6 months)

Service client de +15 marques : groupe Yoox - Net à Porter, Armani, Diesel, …
Premium customer care : Valentino, Balenciaga, Alexander McQueen
Responsable support niveau 3 (expertise, enquête, fraude, validation transactions ...)
Emails & appels prospects + clients FR, EN, ES, IT, DE
Promotion Team Lead, formation nouveaux collaborateurs

ZALANDO - Zalando Germany

E-commerce

CRM MARKETING MANAGER

Berlin, Allemagne

April 2014 - November 2015 (1 year and 7 months)

Responsable e-mail BE - BEfr - LU / Benelux (CRM ⇒ 45%+ du CA de Zalando)
Segmentation 100k+ clients / 9 types d'emails et notifications (sales, push, …)
Optimisation continue (forecasts, suivi KPIs & A/B testing)
Rapports hebdomadaires : forecasts & pilotage opérationnel pour C-level
Rapports stratégiques annuels Deep Dive C-level
Knowledge Management cross-channel (CRM, PR, Offline, SEM, SEO …)

BOOKING.COM

Travel & Tourism

Customer Executive

Berlin, Allemagne

June 2013 - December 2013 (6 months)

Check out Bérengère's experience

Recommendations

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Education

Check out Bérengère's education