Description

Expert in developing international brands in the French market, I combine a deep passion for retail with a strong awareness of the environmental challenges linked to mass consumption.

Balancing commercial performance and responsibility, I strive to build sustainable integration strategies, promoting committed and innovative brands.

With solid experience supporting foreign brands, I help them establish, grow, and gain visibility in France by leveraging in-depth market knowledge and strong distribution networks.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Rouen (up to 50km), La Garenne-Colombes (up to 50km), Nantes (up to 50km)

Hero France
Head of Sales (1 M€ /Management 5 sales rep)
RETAIL (LARGE RETAILERS)
May 2021 - Today (5 years and 1 month)
Rouen, France
• Business Strategy Creation in order to develop existing business plans
• 0 t0 1 M€ in 3 years.
• 1000 stores opened.
- Applying the global strategy in my account and developing a taylor made customer plan. Developping the promotion axis in order to increase the number of promotions leaflet in this banner.
Stratégie commerciale Business development Accompagnement CODIR Branding Négociation
Newell Brands
Key Account Director
November 2019 - May 2021 (1 year and 6 months)
92700 Colombes, France
Business Strategy Creation in order to develop existing business plans
• Management of 4 Key Accounts CARREFOUR LECLERC SYSTEME U INTERMARCHE
• 8% Growth created
Genius France SARL
Commercial Director (5M€/ In charge
RETAIL (LARGE RETAILERS)
April 2017 - November 2019 (2 years and 7 months)
Paris, France
Creation and development of a business plan in order to implant Genius on the French market and to avoid the competition with our former distributor which launched a new brand on gluten free market.
• Listing of 4 new accounts Leclerc/Intermarché/Carrefour/Monoprix/Auchan/Picard Launching new products in Bakery and Grocery categories

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GRADE MASTER MARKETING & SALES
INSEEC BUSINESS SCHOOL BORDEAUX
2008
Specialized in Marketing and sales
BTS FORCE DE VENTE
Lycée Saint Félix NANTES
2005
specialized in sales

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Benoit Le Corre

Head of Sales (1 M€ /Management 5 sales rep)

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