Bala Nambi

Lead, develop and drive the marketing strategy for Conserve Consultants. My role is to create energy and drive qualified traffic, ensuring a pre / during / post premium journey for our clients.

• Drive SEA strategy to develop an efficient program that delivers on business goals in target markets.

• Build, develop and maintain trusting relationships with multiple internal and external stakeholders.

• Leverage Google services to acquire market and consumer insights to serve internal teams with valuable information to maximise traffic and demand.

• Track, analyse and report to build communication channels giving exposure on performance and growth of the channel.

• Lead the omnichannel strategy across marketing channels. ➤ Plan and execute a digital marketing strategy for across India, Middle East & Bangladesh ➤ Work closely with consultants in order to capitalise seasonal trends ➤ Partner with councils & associations in order to capture all information on launches to insure highest branding visibility ➤ Coordinate with external agencies (Paid Search and Affiliates) in order to execute online marketing campaigns ➤ Work closely with analytics to capture key metrics and evaluate the performance of individual campaigns and marketing activations, in order to learn and improve projects KPIs ➤ Support the SEO team in order to optimize the website reach.

Joined Nilai Medical Center while still pursuing my master degree and took charge of branding Nilai Medical Center as a reliable service provider to target audience in the international market. As part of the international business development team, i actively participated in the below activities .. 1. Digital Branding of Nilai Medical Center : Create Social Media Campaign in specific international markets, which are multicultural and multi ethnic backgrounds 2. Creative Design : Head of the team responsible for creation of impressive presentations, marketing communication & overall design of customer experience. 3. Content Creation : Responsible for creating persuasive blogs and articles for leading news papers and magazines, regarding the company's service offering and proof reading all written materials that are shared with customers. 4. Customer Experience : Ensured satisfaction of customers, by ensuring that they received all necessary support and assistance along with required information that are vital towards to transparency and the overall experience of the customer with the service.