Audrey Leliege

Digital Marketing Manager

Remote from Paris

  • 48.8546
  • 2.34771
  • Indicative rate €300 / day
  • Experience 7+ years
  • Response rate 100%
  • Response time 24h
Propose a project The project will only begin when you accept Audrey's quote.

Availability not confirmed

Propose a project The project will only begin when you accept Audrey's quote.

Location and geographical scope

Location
Paris, France
Remote only
Works remotely most of the time

Verifications

Languages

  • Anglais

    Native or bilingual

  • Espagnol

    Full professional proficiency

  • Français

    Native or bilingual

Skills (29)

Audrey in a few words

Full-stack digital marketer avec 8 années d'expérience. J'ai collaboré avec des entreprises telles que BMW , Audi , Sony , Mercedes Benz , Robert Walters , Thomas Sabo , JAG , Fisher and Paykel et L’Oréal. J'ai géré des budgets jusqu'à 3M/mois sur Google et YouTube. Facilitatrice , je suis à la fois « thinker » et « doer » avec un réel esprit d'équipe, pour accompagner les transformations digitales et le développement de l'activité online.

Experience

Body Catalyst

Health, Wellness & Fitness

Digital Marketing Manager

October 2018 - April 2020

Direct and execute impactful marketing strategies, including:
• SEO and audience-led marketing content to drive engagement, reach and growth
• Website management (Wordpress)
• Creative ownership of the brand to produce appealing advertising and marketing campaigns on Facebook, Instagram, YouTube, Google, and Television
• PR, affiliate and influencer marketing
• Social media community management and chatbot
• Email and SMS automation, including the creation of engaging narrative

THOMAS SABO

E-commerce

Communications & Digital Executive

Oberhausen, Allemagne

July 2014 - August 2016

• Oversee the creation and implementation of the social media strategy for Facebook, Instagram, Twitter and Pinterest, including community management, content creation, celebrity and blogger seeding programs, digital advertising
• Responsible for E-commerce strategy and reaching sales target
• Copywriting for print and digital
• Optimise customer journey using analytics and A/B tests
• SEO optimisation and websites management

Robert Walters

Human Resources

Global Digital Marketing Executive

Cité de Londres, Royaume-Uni

September 2016 - September 2018

Develop and execute marketing campaigns across all Robert Walters offices globally, to attract new business, assist the teams with their marketing requirements while continuously deepen relationships with existing clients and candidates.

Key Responsibilities include:
• Deliver digital marketing plans including SEO and social media strategies
• Manage and maintain the organisation's websites to increase domain authority
• Track and analyse website traffic flow and attain key performance indicators such as reducing the bounce rate, increasing dwell time or improving conversions
• Develop and maintain excellent relationships with internal and external stakeholders at Group level, candidates, clients, partners and suppliers
• Copywriting, content creation and development for thought leadership whitepapers, website articles and social media
• Regular reporting on the success of the marketing initiatives to measure the effectiveness of campaigns
• Input into and execution of both tactical and long-term strategic plans, both local and at a Group level
• Project manage the production of key marketing collateral, both online and offline, such as the annual Salary Survey, quarterly market updates, advertising, website, e-newsletters and special projects
• Take ownership of managing events for the business, ensuring that content opportunities are captured and the appropriate marketing materials are supplied to the business stakeholder
• Fix any errors or bugs in online content
• Creation of digital assets including online banner adverts, video content, email marketing campaigns
• Oversee pay per click (PPC) ad management for the ANZ region, the UK and the US
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

Body Catalyst

Cosmetics & Fashion

Digital Marketing Manager

Sydney, Australie

August 2018 - July 2019

Responsible for developing, implementing and managing marketing campaigns that promote the company and its services. I play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads and retaining existing customers.

Education

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