About Aradhana
What I can help you with
- Social media strategy
- Content planning and editorial calendars
- Instagram, TikTok, LinkedIn and other social platforms
- Community management and audience engagement
- Audience growth and engagement strategies
- Content strategy
- Reels and short-form video content
- Social media copywriting
- Brand storytelling
- UGC and creator-style content
- Influencer research and identification
- Outreach and relationship management
- Campaign coordination
A few results and experiences
- Managed 30+ social media accounts across agency, in-house and freelance projects
- Managed 10+ clients while working agency-side
- Built my own content platform, Araagram, from scratch
- Generated 1M+ interactions and impressions through my personal content platform
- Collaborated with 30+ brands across lifestyle, food, travel and fashion
- Increased LinkedIn performance by 1,468% and followers by 179%
- Increased client engagement by 40% through structured content planning and community engagement
- Converted 45+ brands and hosts into partnerships during my experience with Airbnb
- Worked with Dior on performance marketing campaigns across EMEA and APAC markets
English
Native or bilingual
French
Conversational
Experience
- Aaragram (Founder)Content Creator & Influencer MarketingSOCIAL NETWORKSJune 2025 - Today (1 year and 2 months)Paris, France
- Built "Aaragram," a Paris-based lifestyle, food, and travel page focused on organic content growth and storytelling and community engagement.
- Reached 1 M+ impressions in the last 30 days, strengthening my understanding of audience insights and content performance.
- Collaborated with 30+ brands across Paris and international markets in lifestyle, food, and fashion.
- Created campaign concepts and content strategies focused on engagement, brand storytelling, and community growth.
- Green Chilli Brands (Marketing Agency)Social Media and Community ManagerE-COMMERCEJune 2020 - June 2022 (2 years)
- Managed social media accounts for 10+ clients across different industries.
- Managed more than 30 social media accounts throughout my professional experience.
- Developed tailored social media and content strategies for different brands.
- Created content calendars covering posts, Reels and Stories.
- Managed community engagement through comments and direct messages.
- Increased client engagement by 40% through consistent content planning and audience interaction.
- Prepared monthly performance reports and recommendations.
- Christian Dior CoutureAssistant Performance Marketing ManagerLUXURY GOODSJanuary 2024 - December 2024 (11 months)Paris, France
- Worked on paid search and social media campaigns across EMEA and APAC markets.
- Managed campaign budgets, ad copy, creatives, product feeds and display/social campaigns.
- Created paid search ad matrices for product launches and shared them with global markets.
- Used GA4 and performance data to monitor campaign results.
- Optimised campaigns based on key KPIs including CTR, CPA and conversions.
- Created weekly performance reports and shared insights with international teams.
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Education
- Master's in Marketing ManagementAudencia Business School2024Master's in Marketing Management