About Antoine
👋 Community Manager, Traffic Manager, Expert SEA et Social Ads !
▪️ 𝗣𝗹𝗮𝘁𝗲𝗳𝗼𝗿𝗺𝗲𝘀 : Google Ads (AdWords), Facebook Ads, Linkedin Ads, Tiktok Ads, Pinterest Ads, Snapchat Ads, Bing et Amazon Ads
▪️ Expériences et missions en agences et annonceurs : 𝗔𝗰𝗰𝗲𝗻𝘁𝘂𝗿𝗲, 𝗗𝗲𝗻𝘁𝘀𝘂, 𝗱𝗮𝘁𝗮𝘀𝗵𝗮𝗸𝗲, 𝗦𝗼𝗰𝗶𝗮𝗹𝘆, 𝗔𝗱𝗣𝗿𝗲𝗺𝗶𝗲𝗿, 𝗡𝗶𝘃𝗲𝗮, 𝗪𝗲𝗯𝗲𝗱𝗶𝗮, 𝗗𝗶𝗽𝘁𝘆𝗾𝘂𝗲 ou encore 𝗩𝗲𝘀𝘁𝗶𝗮𝗶𝗿𝗲 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲
▪️ Fondateur d'un collectif spécialisé SEA & Social Ads
🚀 J'accompagne tout type d'entreprises : indépendant, agence, start-up, scale-up, PME et grands groupes
✅ Certifié en tant que "𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗠𝗲𝗱𝗶𝗮 𝗕𝘂𝘆𝗶𝗻𝗴 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹" et certifié sur tous les canaux 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀
🏆 Le mot d'ordre est "performance" sur tout type d'objectifs : 𝗴𝗲́𝗻𝗲́𝗿𝗮𝘁𝗶𝗼𝗻 𝗱𝗲 𝘃𝗲𝗻𝘁𝗲𝘀, 𝗴𝗲́𝗻𝗲́𝗿𝗮𝘁𝗶𝗼𝗻 𝗱𝗲 𝗹𝗲𝗮𝗱𝘀, 𝘃𝗶𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗲́ 𝗲𝘁 𝗻𝗼𝘁𝗼𝗿𝗶𝗲́𝘁𝗲́
𝗠𝗘𝗦 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦
🧠 𝗦𝘁𝗿𝗮𝘁𝗲́𝗴𝗶𝗲 :
▪️ Stratégie d'acquisition cross-canal (plan média, leviers, budgets...)
👨💻 𝗢𝗽𝗲́𝗿𝗮𝘁𝗶𝗼𝗻𝗻𝗲𝗹 :
▪️ Création et mise en place des campagnes publicitaires
▪️ Création et mise en place du plan de tracking
▪️ Gestion & optimisations quotidiennes des campagnes publicitaires
▪️ Suivi & reporting hebdomadaire
🎤 𝗙𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 & 𝗰𝗼𝗮𝗰𝗵𝗶𝗻𝗴 :
▪️ Google Ads, Facebook Ads, Linkedin Ads, Pinterest Ads, Tiktok Ads, Snapchat Ads
▪️ Stratégie d'acquisition, création de campagnes, gestion & optimisations des campagnes
𝗟𝗘𝗩𝗜𝗘𝗥𝗦 & 𝗣𝗟𝗔𝗧𝗘𝗙𝗢𝗥𝗠𝗘𝗦 :
🔎 𝗘𝘅𝗽𝗲𝗿𝘁 𝗦𝗘𝗔 :
▪️ Google Ads : Search, Display, Performance Max, YouTube
▪️ Amazon Ads : Search, Display
▪️ Bing Ads : Search, Display
📱 𝗘𝘅𝗽𝗲𝗿𝘁 𝘀𝗼𝗰𝗶𝗮𝗹 𝗮𝗱𝘀 :
▪️ Facebook Ads, Linkedin Ads, Tiktok Ads, Snapchat Ads, Pinterest Ads
📊 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴 :
▪️ Data Studio
📈 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 :
▪️ Google Tag Manager
French
Native or bilingual
English
Fluent
Spanish
Conversational
Italian
Conversational
Remote only
Primarily works remotely
Experience
- Les TONTONS SADIGITAL MARKETING MANAGERFebruary 2022 - Today (4 years and 4 months)Lutry, VD, Switzerland-Set up and manage the Digital Marketing division with a team of 5 people-Responsible for all online marketing and performance marketing: analytics, newsletter, SEO, SEA, social media (SMO), retargeting and display-Responsible for tracking performance, visibility, engagement and traffic goals-Development of online marketing concepts for customer retention and acquisition-Optimizing campaigns to achieve the best return on investment-Set up, presentation and interpretation of structured reports.-Developed markets and competitive analysis In collaboration with CaptainJet, KTM Valais, Fly7 Training, Autocorner Audi & Skoda, Immo-Consulting, Redsen Consulting, FUN Planet, Vogel Vins...
- The Nail Company SAMARKETING & COMMUNICATION MANAGERMay 2019 - January 2022 (2 years and 8 months)Lausanne, Switzerland-Creating various communication campaigns via social media-Community management-Webmastering-Reconstruction of website platforms-Prototyping, wireframing and launching online booking tools-Managing CRM/customer Database
- Mitsubishi Electric Automation, Inc.DIGITAL MARKETING EXECUTIVEMarch 2018 - September 2018 (6 months)Tokyo, Japan-Established a social media strategy and created digital content
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Education
- Master of Mass CommunicationCREA Genève2021Master Digital Marketing & Communication
- Master , Marketing et Communication DigitaleSup de Pub - Groupe INSEEC2020Master , Marketing et Communication Digitale